Category: APAC
The report by Nielsen also found that media spend often needs to be higher to break through and drive returns.
Robert Gilby will be responsible for unifying dentsu's APAC region’s 11,600 talented people in 18 markets around dentsu’s global ambition.
Called ‘Introducing Gaming Apps: Strive and thrive with AppsFlyer and Facebook Gaming on iOS 14+’, the playbook aims to set clear pathways for gaming app marketers.
The new customer success team members of Integral Ad Science adds commercial expertise and business support to grow customers in the region.
Despite mobile marketing emerging as the hottest trend in relationship marketing, some brands and organisations are still hesitant to latch on.
The new leadership team for Reprise in APAC bolsters the agency's growth in the region.
Tom Simpson brings in to Anzu vital experience working with brands and game publishers across Asia-Pacific.
Through Virtue's Underground, three interns will be selected for each intake to work alongside Virtue’s teams in account management, strategy and creative.
This strategic collaboration will allow Disney to introduce a series of new titles from HYBE over the next few years.
Perry Essig will be joining a team tasked with further deepening the collective’s creative vision to push the boundaries of brand experience.
![[Partnership] Sanrio IP](https://marketech-apac.com/wp-content/uploads/2026/07/Partnership-Sanrio-IP.webp)