Category: ANZ
Leveraging Nine’s cutting-edge technology, Max will play a pivotal role in Nine’s digital video offering for advertisers, represented nationwide by Nine Sales.
It kicked off on Monday 17 March, when the collab was announced to fans along with a teaser to build hype, with Macca’s and Culture Kings dripping out their Instagram feeds, in the Hozier Lane store in Melbourne, and digital out-of-home placements.
Both agencies have operated for 15 years and established themselves as category leaders. The newly merged business will be known as Thompson Spencer Group, with both the Reason and Thompson Spencer businesses operating in market under the leadership of Melanie Spencer and Tim Pointer as co-CEOs.
Post-production house Heckler has named Steven Marolho as its managing director and executive producer.
For Kirsty, her leadership philosophy as both leading Dentsu Creative and Merkle in ANZ is building a foundation of authenticity, empowerment, and continuous learning. Among those key traits include leading by example, learning from failure, and setting boundaries.
At the heart of the campaign is an emotional, powerful AV piece that captures a young girl’s first-day playing team sport. The poignant story highlights the importance of belonging, growing, and creating strong, supportive communities.
Designed and built entirely in-house at Paper Moose, KICKRUN features retro-style, MILKRUN inspired illustrations and developed using a proprietary custom-built game engine.
P.E Nation has appointed WiredCo. to manage their global end-to-end affiliate marketing, across Australia, US and UK.
Designed to apply a culture-led lens to Ogilvy Health’s scientific patient-led work, the expanded consumer health capabilities will ensure health campaigning continues to balance behavioural science, creativity and health experience to drive real impact on business results and Australian lives.
The ‘Get Drizzling’ campaign builds on the success of the 2023 launch and doubles down on the transformative power of olive oil when drizzled generously to finish a dish.
