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Category: ANZ

Australian Open names BOSS as Official Lifestyle Outfitter from 2027
Australian Open names BOSS as Official Lifestyle Outfitter from 2027
Posted on April 13, 2026
by Teddy Cambosa
As part of the agreement, BOSS branding will also appear across the venue, including inside Rod Laver Arena.
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Amperity Expands Australian Presence with AWS and Strategic Investment in Talent
Amperity expands Australian presence with AWS and strategic investment in talent
Posted on April 8, 2026
by Teddy Cambosa
By operating within these AWS regions, Amperity enables organisations to keep customer data resident locally while maintaining the performance, scalability, and flexibility required for real-time customer intelligence.
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ALA Loyalty Education Course
Australian Loyalty Association launches education series on loyalty economics, AI and behavioural science
Posted on April 1, 2026
by Teddy Cambosa
The courses are designed to equip leaders with the tools to design smarter, more effective loyalty strategies in a rapidly evolving commercial landscape.
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Havas Media appoints Molly Blacker as national head of strategy
Havas Media appoints Molly Blacker as national head of strategy
Posted on March 31, 2026
by Teddy Cambosa
She will work with clients to identify growth opportunities and develop culturally driven media strategies.
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This campaign uses a UV-reactive car interior to spotlight sun exposure while driving
This campaign uses a UV-reactive car interior to spotlight sun exposure while driving
Posted on March 30, 2026
by Teddy Cambosa
The work was developed with Odd Studio, a Marrickville-based prosthetic and creature effects studio, and informed by medical input from Joanneke Maitz.
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Agency Leadership Decoded: Jen Peace on building a ‘make it matter’ culture at Momentum Worldwide
Agency Leadership Decoded: Jen Peace on building a ‘make it matter’ culture at Momentum Worldwide
Posted on March 30, 2026
by Teddy Cambosa
In an agency where experiential campaigns require tight collaboration across strategy, creative, and production, Jen believes rigid role boundaries can often hinder great work.
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LinkedIn showcases AI-powered hiring through immersive activation campaign in Sydney via INVNT
LinkedIn showcases AI-powered hiring through immersive activation campaign in Sydney via INVNT
Posted on March 27, 2026
by Teddy Cambosa
According to the organisers, the approach was intended to move attendees beyond product awareness toward practical capability in AI-driven recruitment.
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Skinny’s new campaign introduces opt-in phone call ads with prize giveaways for users
Skinny’s new campaign introduces opt-in phone call ads with prize giveaways for users
Posted on March 26, 2026
by Teddy Cambosa
The campaign introduces a system that places pre-recorded Skinny ads, lasting up to 10 seconds, into phone calls in real time.
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OFX x Liz Lord
OFX names Liz Lord as CMO to push platform shift
Posted on March 25, 2026
by Sharona Nicole Semilla
Sydney, Australia – Cross-border payments firm OFX has appointed Liz Lord as chief marketing officer, handing her the task of sharpening its brand as the company pushes beyond its legacy payments business. Based in Sydney, Lord joins at a moment when mid-market firms across Asia-Pacific are rethinking...
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Meliora x Backchat Media
Meliora acquires Backchat Media to establish NZ hub, boost APAC digital offerings
Posted on March 25, 2026
by Sharona Nicole Semilla
Sydney, Australia – International advisory, ventures, and creative firm Meliora has acquired Auckland-based digital consultancy Backchat Media, bringing the boutique agency’s founder, Mel Lee, into the fold as an equity partner. The move comes as Meliora, founded by Clive Dickens in 2025, seeks to cement...
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