Fatima Baduria
Shoppable videos have emerged as one of the highest converting advertising formats in Southeast Asia (SEA), according to a report from BPaaS company AnyMind Group.
Setting foot in the Philippines, Mutant aims to bring its strategic, creative, and results-driven communications approach to the market.
AirAsia Media, Capital A’s travel media division, has partnered with Universal Pictures to launch the ‘Ride The Skies’ campaign.
Strategic communications consultancy ACID has officially launched in Singapore, aiming to help early-stage startups in emerging industries across Southeast Asia.
Filipinos are increasingly turning to podcasts for emotional refuge when overstimulated, according to a study by The Pod Network and socio-cultural research firm The Fourth Wall.
Commerce media company Criteo and agency network dentsu have announced an expanded global partnership to enhance commerce and performance media campaigns.
Creative and media agency Tilt, a subsidiary of HM International Holdings Limited, has been appointed as the agency partner of the PAP Community Foundation (PCF) following a competitive pitch.
Beauty brand Garnier has been appointed as the exclusive skincare partner of the first EA Sports FC Mobile Festival.
In an exclusive interview with Franchette Chingcuanco-Cardona, the recently appointed chief marketing officer at Singlife Philippines, she shares how she aims to engage more Filipinos with financial planning, enabling them to access relevant financial solutions.
Machine learning company Moloco has forged a strategic partnership with the International Internet Business Department of technology company Xiaomi.
