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Twilio, Singtel team up to equip Singaporean businesses with RCS messaging
Marketing

Twilio, Singtel team up to equip Singaporean businesses with RCS messaging

The collaboration allows businesses in Singapore to reach their customers directly to their mobile inboxes without compromising data security.

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March 3, 2025
Anker Innovations launches AR campaign to ‘charge up’ SEA
Marketing

Anker Innovations launches AR campaign to ‘charge up’ SEA

Anker Innovations, a mobile charging and consumer electronics company, has launched its latest campaign to ‘charge up’ Southeast Asia.

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February 28, 2025
Central Narcotics Bureau combats drug abuse among youth with escape room activation
Marketing

Central Narcotics Bureau combats drug abuse among youth with escape room activation

The Central Narcotics Bureau (CNB) has unveiled its latest anti-drug abuse campaign to combat the youth’s increasing exposure to illegal drugs.

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February 28, 2025
LG Electronics hands social, digital communications account to DDB Philippines
Marketing

LG Electronics hands social, digital communications account to DDB Philippines

LG Electronics has appointed the digital agency DDB Philippines to handle its social and digital communications locally. 

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February 27, 2025
Ogilvy Singapore elevates Sharon Ooi to chief talent officer for Singapore, Malaysia
Marketing

Ogilvy Singapore elevates Sharon Ooi to chief talent officer for Singapore, Malaysia

Creative advertising agency Ogilvy Singapore has elevated Sharon Ooi to chief talent officer in its operations in Singapore and Malaysia.

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February 27, 2025
KFC dishes out tiny pocket fix for International Women’s Day
Marketing

KFC dishes out tiny pocket fix for International Women’s Day

KFC is dishing out a fix for women’s generally tiny jean pockets this International Women’s Day.

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February 27, 2025
SEA consumers eager for device upgrades, better connectivity: report
Marketing

SEA consumers eager for device upgrades, better connectivity: report

Consumers in Southeast Asia (SEA) are eager to upgrade their devices in the next 12 months, according to a report from GrabAds, super app Grab’s advertising arm.

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February 26, 2025
Menstrual care brand Blood breaks period taboos in unapologetically unfiltered campaign via VML Singapore
Marketing

Menstrual care brand Blood breaks period taboos in unapologetically unfiltered campaign via VML Singapore

Singapore – Creative agency VML Singapore and menstrual care brand Blood is breaking menstrual taboos in its latest ‘Period Squad’ campaign. The newly launched campaign

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February 26, 2025
Singaporeans juggle more social media platforms monthly despite overall usage dip: report
Platforms

Singaporeans juggle more social media platforms monthly despite overall usage dip: report

Singaporeans are using more social media platforms monthly, despite the overall decline in their average time spent online, according to Meltwater and We Are Social’s report. 

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February 26, 2025
Genuine connections over transactional relationships: Metro Singapore’s Henry Christian on innovating brand loyalty strategies
Marketing

Genuine connections over transactional relationships: Metro Singapore’s Henry Christian on innovating brand loyalty strategies

In an exclusive interview with MARKETECH APAC, Henry shares his strategies to make Metro Singapore’s customers feel valued, building lasting and meaningful relationships.

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February 26, 2025
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