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Technology Featured Global

Surbhi Agarwal appointed as yellow.ai’s SVP of global marketing

Singapore – Total experience (TX) automation platform yellow.ai has appointed former Google Cloud’s Surbhi Agarwal as its senior vice president of global marketing, where she will be managing all of the marketing initiatives for Yellow.ai across geographies to grow business in the US, Europe, Middle East, Africa, Asia and the Pacific regions.

Based out of the San Francisco bay area, she will be actively expanding the company’s global footprint by building a highly impactful go-to-market team that would strengthen yellow.ai’s position in the market.

During her stint at Google Cloud, she led product and solution marketing for data analytics and cloud AI portfolio, including ‘Contact Center AI’. She comes with over two decades of leadership across product life cycle management, sales enablement, product marketing and product led growth in early-stage start-ups and large enterprises. 

Agarwal has also run product management and corporate strategy at Intel Corporation and McAfee.

Speaking on her appointment, Surbhi said, “Yellow.ai is at a pivotal point of entering new geographies with its proven product capabilities, making this a very exciting time to join the executive team. With yellow.ai’s driven culture, differentiated offerings, leadership and market potential, I believe the company is strongly positioned to define and lead the Conversational AI space. I look forward to building the best-in-class marketing organization at yellow.ai to increase our market share and achieve new heights.”

Meanwhile, Raghu Ravinutala, CEO and co-founder, Yellow.ai, said, “We are thrilled to bring Surbhi onboard at Yellow.ai as part of our executive team. This is a crucial appointment for us, at a time when we are sharpening our global strategy as a total experience (TX) solutions provider.”

He added, “As we scale our operations and expand our capabilities, Surbhi’s leadership will augment our efforts towards defining our brand and driving revenue. We look forward to her leadership and believe her experiences with global industry leaders will be invaluable as we grow across markets.”

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Technology Featured Global

CX automation platform yellow.ai raises US$78.15m to amplify global presence

Singapore – Global customer experience (CX) platform yellow.ai has announced the conclusion of its Series C funding, which has raised around US$78.15m, which brings the total funding raised so far by yellow.ai to US$102.15m.

The company aims to use the funding to strengthen its leadership in more than 50 countries including India, Southeast Asia, UK, Middle East, and Latin America, as well as establishing a strong presence in the U.S., adding 70 employees to its more than 500 global headcounts.

Said funding was led by WestBridge Capital along with Sapphire Ventures, and Salesforce Ventures, as well as renewed participation from Lightspeed Venture Partners.

For Raghu Ravinutala, CEO and co-founder at yellow.ai, the company has ‘broken out’ of the crowded virtual-assistant market with its automation-first with a human-assist model, to deliver a higher customer satisfaction and incremental revenue growth to it’s enterprise clients. 

“With our rapid client and revenue expansion in Singapore and across the world, we’re geared to becoming the global leader in the CX Automation space and are bullish on building our product, partnerships, teams, and community to truly democratize AI in the near future,” Ravintula stated.

With the fresh infusion of capital, yellow.ai will deepen investments towards global expansion, hiring top talent across regions, and applied research and development (R&D) in hyper-automation. Currently, the company’s AI-powered bots deliver automated CX on more than 35 chat and voice channels, across more than 100 languages, handling billion interactions every quarter. 

According to yellow.ai, one international financial services company was able to leverage its virtual assistants to generate US$100m in upsell revenue in three years.

As part of this large endeavor and to support the global war against COVID-19, yellow.ai also launched ‘yellowAI Cares’, a CSR initiative to empower organizations with COVID-19 help-related omnichannel chatbots. With no prerequisites or conditions attached, any NGO, hospital, support group or business in SEA can get an AI chatbot built by yellow.ai to drive crisis efforts.

yellow.ai will provide access to an omnichannel chatbot on any text platform for COVID-19 related use cases. These could support real-time services like providing medical information related to plasma donation, oxygen/hospital bed availability, vaccine registrations, scheduling appointments, collecting patient data, mental health assistance, handling insurance queries and more.

When designed and deployed effectively, chatbots may help prevent misinformation, aid in symptom detection, engender infection-limiting behaviors, encourage positive health impacting behaviors, while reducing psychological damage caused by fear and isolation.

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Technology Featured Southeast Asia

CX automation platform yellow.ai rolls out AI-powered virtual assistants across SEA market

Singapore – yellow.ai, a global conversation customer experience (CX) automation platform, has announced that is rolling out its newest AI-powered voice virtual assistant features across markets in Southeast Asia, a direct response to adding more channels to their existing text automation channels such as those in-site and in third-party messaging apps.

The human-like voice AI bots can understand sentiments, intent and past behavior, and also modify pitch, tone, excitement, and more, to suit customer sentiment and intent on channels like Telephony, Google Assistant and Alexa. The company’s bots can natively converse naturally in more than 100 languages across text and voice, such as Bahasa Malay, Bahasa Indonesia, Tagalog, Mandarin, English, Tamil, and more.

According to the company, with the growing demand for hyper-automation and on-demand resolution by customers in Singapore, adding voice AI capabilities to yellow.ai’s rich customer experience automation platform is a natural evolution to realizing a vision of total CX automation.

This is supported by a statement from Raghu Ravinutala, CEO and co-founder at yellow.ai, who explained that conversational interfaces are changing how we relate to brands and voice is playing a key role in enabling smarter brand-to-consumer interactions. 

“Today, growth and success in every business are highly indexed to creating personalized and differentiated customer experiences. At yellow.ai, we are dedicated to enabling human-like, engaging conversations with our conversational CX platform, which is the ultimate balance between human + AI capabilities,” Ravintula stated.

Yellow.ai’s launch of these features follows after recent findings by Gartner, in which they predict that by 2025, 40% of all inbound voice communications to call centers will use voice bots. As a company who has worked with over 109 brands in the region, yellow.ai offers enterprise-grade chat and voice bots, weaving in the best of AI and human intelligence to deliver highly differentiated elevated customer experience at a fraction of the current operational cost.

“With us, enterprises can successfully automate customer experience while elevating the quality of customer interactions. Now we are actively expanding our strategic partnerships and offices around the world, with Singapore as a key market, in Southeast Asia. We are delighted to extend our repertoire in the region with ‘conversational voice AI’, the future of CX,” Ravintula concluded.