Australia – Yarra Valley Water, a Victorian government-owned water corporation, has teamed up with Melbourne-based digital marketing agency SIXGUN to boost its website functionality and enhance data analysis capabilities.
Under this partnership, SIXGUN will undertake a Google Analytics and data project for Yarra Valley Water. The agency has been selected based on their prior experience, detailed service offerings, and client testimonials.
Raghu Bharadwaj, acting general manager for service futures at Yarra Valley Water, noted that SIXGUN’s thorough evaluation of the company’s website analytics has led to a set of recommendations aimed at significantly improving site performance, user experience, and data analysis capabilities.
“Yarra Valley Water is now collaborating with SIXGUN to implement these recommendations during the development phase. This partnership presents numerous opportunities, including improved website functionality, better user engagement, and more insightful data analytics. These enhancements will ultimately lead to more effective decision-making and a stronger online presence for Yarra Valley Water,” Bharadwaj added.
Since its inception in 2017, SIXGUN has rapidly expanded its team and client base, driven by its commitment to data-driven decisions, innovation, and transparent communication. The Yarra Valley Water partnership adds to a string of recent wins, including the Peter MacCallum Cancer Centre.
David Pagotto, founder and managing director at SIXGUN, said, “It’s a privilege to be selected for such an integral piece of work, one that will inform big decisions within Yarra Valley Water and lead to stronger user experiences for a large group of Victorians.”