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Global SaaS company Siteimprove launches upgrade to accessibility product

Copenhagen, Denmark – Global software-as-a-service (SaaS) company Siteimprove has released its upgraded version of Siteimprove Accessibility, the company’s accessibility product aimed at empowering organizations in meeting increased digital experience expectations through web accessibility.

Siteimprove Accessibility was initially created to allow brands to create an inclusive digital experience, adhering to brand safety standards. With it, brands create digital content which makes web content easily accessible such as with web navigation, readable text, and content being perceivable, such as including text-to-speech functionality or magnifying the text in-site.

Through the new Siteimprove Accessibility, the product empowers non-experts to work towards accessibility alongside specialists, facilitating both automated and semi-automated testing. Using the new product, organizations can define their conformance goals with customizable goal-setting, get insights into how to prioritize issues, tap into guidance through the issue resolution process, and track progress towards accessibility and conformance. 

Furthermore, the product allows organizations to easily follow and adhere to international Web Content Accessibility Guidelines (WCAG) across all conformance levels and contains the latest developments in web accessibility designed to help organizations achieve a higher level of accessibility conformance and improved user experience.

“Legal requirements and customer expectations are rapidly evolving. Web accessibility is no longer a nice-to-have, but a must-have for any organization that wants to succeed in today’s digital marketplace. Organizations must ensure their websites are accessible and inclusive in order to deliver an engaging visitor experience, said Morten Ebbesen, CEO of Siteimprove.

He added, “We expertly guide organizations towards accessibility while protecting their brand from legal repercussions and creating a better end-user experience.”

Siteimprove Accessibility is created in partnership with the European (EU) Commission and the World Wide Web Consortium (W3C). The product has the following additional features:

  • -Progress tracking with a comprehensive score based on issue occurrences keeps teams motivated to improve. 
  • -A guided review of potential issues allows non-experts to define whether a given issue is really an accessibility problem with the help of simple questions, providing increased testing coverage.  
  • -Thanks to filtering based on the location of content (e.g. in the header or metadata), teams can more efficiently prioritize fixing issues. 
  • -More insights and a better understanding of accessibility issues based on difficulty ratings, issue explanations, and code examples for fixes. 

“With our upgraded accessibility product, we’re empowering organizations to reach their conformance goals in the most efficient way possible, uniting accessibility experts, designers, developers, and content writers through a single solution that is complemented by Siteimprove’s expert training and services,” Ebbesen concluded.