Singapore – Experience innovation company Valtech has announced two new senior hires to growth and consulting practice in Asia-Pacific. They include Florian Pihs as vice president of growth and Prem Varatharajan as vice president of strategy and consulting.

With Pihs and Varatharajan at the helm, Valtech is poised to enable leading brands to leap ahead of the competition and drive business value in the region through experience innovation.

Pihs, an industry leader with over 20 years of experience, joins Valtech to spearhead business growth across China and Southeast Asia. Based in Beijing for more than two decades, he specialises in business transformation for global companies looking to expand into China, as well as Chinese companies looking to scale globally.

In his new role, Pihs will focus on creating a unified and impactful go-to-market strategy for APAC, aligning Valtech’s offerings with the value delivered to clients. He will leverage marketing, demand generation, and partner alliances as key growth drivers, ensuring Valtech unlocks maximum business value for existing and new clients in the region.

Speaking on his new role, he said, “The opportunity to lead Valtech’s growth journey in APAC is truly exciting. This market has a huge potential for business transformation given its rapid digitalisation, making it fertile yet competitive for experience innovation. With Valtech’s ability to help businesses leap ahead through experiences that keep pace with shifts in customer expectations, it’s well-positioned to make a real difference in how businesses operate in APAC and how APAC customers experience the world.”

Meanwhile, Varatharajan, a strategy and consulting veteran, brings over 15 years of experience spearheading multi-market transformation programs for Fortune 500 clients. His expertise spans technology, experience, and capabilities-led programs, demonstrated through his successful track record at Wunderman Thompson, Deloitte Digital, and Publicis Sapient.

He will be aiding in shaping Valtech’s ‘Value Led Consulting’ offering in the region. With his deep understanding of Asian markets and the intricacies of marketing transformation, he will build and lead a robust consulting practice to drive strong business outcomes for clients.

“I am excited to join Valtech during a period of dynamic growth in APAC. The company’s focus on value and experience-led transformation aligns perfectly with my own,” he said.

Speaking on the appointments, Shannon Dix, regional managing director for APAC at Valtech, said, “I couldn’t be more excited to reunite with and welcome Florian and Prem to Valtech here in the region. They complement with our growth ambitions and reinforce our commitment of bringing best-in-class talents to help our clients transform their businesses.”

Meanwhile, Patrick de Moustier, managing director for APMENA at Valtech, commented, “Combining Prem’s strategic firepower with Florian’s growth expertise creates a formidable force in the APAC landscape. Their leadership will be instrumental in setting new standards for experience innovation and redefining best practices within APMENA.”

Singapore – Global business transformation agency Valtech has announced significant additions to its leadership team in the Asia Pacific, Middle East, and North Africa (APMENA) region to drive growth, with Ralf Zink as the new chief operating officer and Shannon Dix as managing director for Southeast Asia and China.

The new additions to the leadership team are expected to strengthen the agency’s value proposition and growth ambitions as it continues to be a strategic business transformation partner to new and existing clients, like L’Oréal, Audi, Capital Land, and Mars.

The new hires will further aid Valtech in delivering its commitment to helping clients connect with their customers and generate value through technology and innovation, guiding them as they undergo a digital transformation journey. They will drive growth for both Valtech and its clients as they take advantage of the digital acceleration in the region.

In his new role as chief operating officer for APMENA, Zink is tasked with integrating and optimising operations across Valtech’s offices in the region. He will couple human-centric leadership with sustainable operational ecosystems to manage and build accountability, transparency, and collaboration across high-performing teams.

Previously serving as a COO for Publicis Sapient, Zink brings with him more than 15 years of experience as a commercially driven senior operations executive. He has a well-established history of successfully developing and implementing profitable growth strategies, having driven strategic market expansion for digital transformation organisations in the APAC region.

He will be vital in supporting the agency’s ambitions to scale capabilities and align with clients’ needs, giving clients access to the best people, consulting, technology, and experience expertise in the region.

Meanwhile, Dix, in his new role as managing director for SEA and China, will focus on expanding the agency’s client roster, capabilities, and talent in his assigned regions. He lends his growth-oriented leadership to ensure the agency continues to operate at the forefront of innovation as it continues to help brands keep pace with changing consumer needs in APAC’s fast-moving digital-first mobile economy.

He will also leverage business growth and talent to elevate Valtech’s position as the go-to business partner across Asia, which enables brands to realise their digital transformation ambitions, deliver customer-centric experiences, and navigate the region’s increasing adoption of digital technologies.

Dix has over 20 years’ experience within marketing transformation and has held various global and regional leadership roles both on the agency, consulting, and client sides. He has worked for Accenture, Publicis Sapient, and Wunderman, all of which are in the Asian market.

Zink and Dix’s appointment follows the opening of Valtech’s Thailand office and the hire of Patrick de Moustier as EVP and regional managing director for APMENA.

On the new hires, Patrick de Moustier said, “When you look at Valtech’s work globally and in the region, we have a strong foundation to build upon—thanks to our client work, partnerships, and in-house industry expertise.”

He added, “We’re embarking on a bold mission to unite the dynamic superregions of APAC and MENA, recognising their immense potential for economic growth and business success. The strategic move to fortify our leadership team is a clear reflection of our commitment. With the addition of Shannon and Ralf, we’re in a great position to deliver exceptional value to clients.”

In his new role, Zink said, “Valtech is a powerhouse in people-centred digital transformation, so I’m incredibly excited to begin my journey with the agency. People and culture create the perfect recipe for driving growth and client value when undergoing a digital transformation. I see huge potential in fostering our unique culture and cultivating enhanced skill sets to unlock business opportunities for Valtech in APMENA.” 

Also speaking in his appointment, Dix shared, “APAC is a strategic growth market for us, presenting an amazing opportunity for our business to evolve alongside our ambitious clients who are all experiencing a need to adapt to changing market conditions.”

“Our work speaks for itself. Whether it’s our multi-market work for L’Oreal, our connected mobility experience work for Audi, or our commerce tech for Mars, we help businesses overcome their transformation challenges and set themselves up for success now and into the future. I couldn’t be more excited to lead the next wave of growth alongside our incredible team,” he added.