Tag: TUMI
The campaign highlights Lando’s unapologetically playful spirit as he seamlessly balances the world of fast-paced sports with laidback luxury, all while keeping TUMI as his constant companion.
These openings mark TUMI’s commitment to delivering sleek, sophisticated and inviting spaces to travellers, redefining and reinvigorating travel retail with an expanded and refreshed presence at major international airports throughout Asia.
Based in Hong Kong, Maroulis will be responsible for building the brand, overseeing operations, and managing overall business in the region.
The ground floor flagship store is more than 2,000 square feet in size and features a design with over 250 aluminium fins and hundreds of LED lights illuminating the distinct curves of the 19 Degree range. Inside, a 19 Degree Aluminum sculpture by Michael Murphy creates the illusion that it is changing...
International travel and lifestyle brand TUMI has officially debuted its first 3D out-of-home (OOH) advertisement in a new campaign to showcase its hardside luggage, TEGRA-LITE.
Said experience is open from July 3 to 15, and features an exhibition of current installations and artwork that creates an environment that highlights the qualities of each new item.
TUMI's foothold in the esports industry will be strengthened by the release on June 3rd of four highly anticipated co-branded styles across its regions.
The partnership includes live broadcast integrations and the development of a travel case and sling for the ONE World Championship belt.
TUMI launched the esports collection with the help of industry leaders and esports professionals, as well with marketing strategy from The Apprentice: ONE Championship.
It is dotted with interactive touchpoints to simulate the physical shopping experience.
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