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Tag: Tourism Authority of Thailand

TAT PAY LIKE A LOCAL
Tourism Authority of Thailand expands ‘Pay Like a Local’ cross-border QR payment initiative
Posted on June 30, 2026
by Aliza Carmona
Bangkok, Thailand – The Tourism Authority of Thailand (TAT) is promoting the nationwide adoption of cross-border QR payments across the tourism sector under its “Pay Like a Local” initiative, aiming to make digital payments more convenient for international visitors while expanding opportunities...
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The Mall Group x KUDTHAI
The Mall Group launches “KUDTHAI” to fuse culture and commerce during Songkran
Posted on April 14, 2026
by Sharona Nicole Semilla
Bangkok, Thailand – The Mall Group has launched a new retail and cultural showcase in Songwat, seeking to tap into Songkran-driven tourism and rising interest in experience-led commerce. The initiative, “KUDTHAI 2026”, debuted as a pop-up from April 9 to 12 at Lost in Songwat, coinciding with Songkran,...
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TH TAT Healing Luxury
TAT rolls out influencer-led campaign to lead Thailand’s positioning as a ‘recovery destination’
Posted on January 23, 2026
by Melissa Reyes
Bangkok, Thailand – The Tourism Authority of Thailand (TAT) is set to roll out the Thailand Co-Creator programme in February, as part of its broader Trusted Thailand campaign. The programme will feature more than 20 celebrities and influencers from 10 international markets, who will showcase travel destinations...
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TAT x Tencent
TAT seals partnerships with Tencent, WeTV, Sichuan TV to attract Chinese tourists
Posted on January 20, 2026
by Melissa Reyes
Bangkok, Thailand – The Tourism Authority of Thailand (TAT) struck partnerships with media platforms Tencent, WeTV, and Sichuan TV to encourage Chinese travellers to visit and explore different leisure destinations in Thailand. According to an announcement posted on the Thai government’s public relations...
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Amazing Thailand tourism campaign with LISA
TAT drops first teaser for tourism campaign with BLACKPINK’s LISA
Posted on January 13, 2026
by Melissa Reyes
Bangkok, Thailand – The Tourism Authority of Thailand (TAT) has released the first teaser for a year-long tourism campaign featuring global pop star LISA. The clip, unveiled on 12 January, marks the start of a high-profile effort to boost Thailand’s tourism image. The Bangkok Post reported that the campaign...
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Tourism Authority of Thailand spotlights Thai ‘soft power’ through ‘Be My Guest’ campaign launch
Tourism Authority of Thailand spotlights Thai ‘soft power’ through ‘Be My Guest’ campaign launch
Posted on June 25, 2025
by Aliza Carmona
The Tourism Authority of Thailand (TAT) has launched its international ‘Be My Guest’ campaign, aiming to boost the nation’s cultural influence and tourism.
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cj-worx-hbo-tat-partnership
CJ Worx facilitates historic HBO-TAT partnership for ‘The White Lotus’ series
Posted on January 23, 2025
by Aliza Carmona
For this landmark partnership, CJ Worx took on the role of a strategic business consultant, providing insights and connections that brought a bold idea to life.
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MARKETECH-PHOTOS
Tourism Authority of Thailand’s new campaign invites everyone to forge a love affair with Thailand
Posted on November 30, 2023
by Aliza Carmona
The Tourism Authority of Thailand (TAT) has tapped creative agency BBDO Bangkok for its latest ‘Meaningful Relationship’ campaign that places Thailand as the ultimate destination for sustainable tourism.
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Thai tourism authority’s new ad takes tourists on a cinematic journey of its tourist spots
Thai tourism authority’s new ad takes tourists on a cinematic journey of its tourist spots
Posted on August 8, 2022
by Teddy Cambosa
This campaign is just the beginning of Tourism Authority of Thailand’s marketing push.
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Thailand’s tourism authority launches collaborative initiative to promote stargazing tourism
Thailand’s tourism authority launches collaborative initiative to promote stargazing tourism
Posted on July 21, 2022
by Teddy Cambosa
TAT's initiative aims to promote stargazing tourism in Thailand, as well as designating locations for best spots.
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