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Tag: Skincare

Kao Biore stray kids campaign
Kao’s Bioré expands into South Korea, marks step in global growth strategy
Posted on March 19, 2026
by Aliza Carmona
South Korea – Kao Corporation’s skincare brand Bioré is stepping up its global expansion with a debut in South Korea and the launch of a unified international campaign. South Korea is a strategically important market in the global beauty and skincare sector, serving as a hub for trends and consumer standards....
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Watsons expands Japanese skincare brand JCprogram across Asia
Posted on October 10, 2025
by Teddy Cambosa
Watsons is now introducing JCprogram to Thailand and Malaysia, markets the company identifies as having strong potential in the aesthetic beauty sector.
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CeraVe named official skincare partner of the NBA
Posted on October 8, 2025
by Teddy Cambosa
The collaboration aims to promote skincare awareness and wellness among players and fans through season-long campaigns, digital content, and community initiatives.
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sensai kao corp expand indonesia
Japanese luxury skincare brand SENSAI strengthens Asian footprint with flagship store in Jakarta
Posted on February 24, 2025
by Aliza Carmona
Indonesia – Kao Corporation, a Japan-based manufacturer of personal care, household products, cosmetics, and specialty chemicals, is expanding its footprint in Asia with the launch of its luxury skincare brand, SENSAI, in Indonesia, marking its latest move in the region’s growing beauty market. Kao’s...
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Spritzer unlocks nature’s oldest secret for radiant skin in new campaign with FCB SHOUT
Posted on October 18, 2024
by Aliza Carmona
Spritzer Malaysia and FCB SHOUT have the answer in their latest campaign, redefining skincare by positioning Spritzer Mineral Water as the ultimate 'must-have' for radiant, glowing skin.
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AnyMind Group secures exclusive distribution rights for Korean skincare brand TIA’M in PH
Posted on August 22, 2024
by Aliza Carmona
TIA’M, a South Korea-based skincare brand, has appointed AnyMind Group, a BPaaS company specialising in marketing and digital transformation, as its exclusive distributor in the Philippines.
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Dove encourages Filipinas to raise their arms for change in new campaign with Ogilvy SG
Dove encourages Filipinas to raise their arms for change in new campaign with Ogilvy SG
Posted on April 23, 2024
by Teddy Cambosa
The initiative, conceptualised alongside Ogilvy Singapore, stems from the recognition of underarm shaming as a persistent issue that diminishes women’s self-esteem and confidence. 8 in 10 Filipino women won’t raise their arms because of underarm insecurity. 
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POND'S Skin Institute unveils new campaign for brand revamp via Ogilvy Singapore
Posted on November 2, 2023
by Aliza Carmona
Unilever’s skin care brand Pond’s Skin Institute has partnered with advertising and PR agency Ogilvy Singapore for its new product launch campaign to unveil its elevated brand world.
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Somethinc x TJT ad featured img
This ad by an Indonesian skincare brand shows it’s possible to calm an angry skin cell
Posted on March 28, 2023
by Teddy Cambosa
The 90-second quirky ad is made in collaboration with advertising agency TJT Creative Lab.
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Okana brand platform featured image
Clemenger BBDO crafts new brand platform for skincare Okana, showcases brand as antidote to complex skincare
Posted on February 17, 2023
by Teddy Cambosa
This new brand platform named ‘Stupid Simple’ was developed by creative agency Clemenger BBDO.
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