Tag: Singapore
Singapore — CLEAR Men and Ogilvy Singapore are putting football fans at the heart of its latest global campaign, ’Make Your World Cup Legendary,’ celebrating the rituals, emotions, and shared experiences that define the football fandom ahead of the FIFA World Cup 2026. Rolling out across more than 40...
![[Activation] Etiqa SG](https://marketech-apac.com/wp-content/uploads/2026/06/Activation-Etiqa-SG.jpg)
Singapore – Etiqa Insurance Singapore is bringing conversations around everyday preparedness into public spaces through a new experiential campaign designed to encourage Singaporeans to reflect on their readiness across mental, physical and financial wellbeing. Called “When Life Spins, Stay Ready,” the...
![[Campaign] Singlife x Mediacorp x FIFA](https://marketech-apac.com/wp-content/uploads/2026/06/Campaign-Singlife-x-Mediacorp-x-FIFA.jpg)
Singapore – Singlife has signed on as a main sponsor of Mediacorp’s broadcast of the FIFA World Cup 2026 in Singapore, aligning the homegrown financial services company with one of the world’s most-watched sporting events. The sponsorship will run throughout the tournament from 12 June to 20 July, with...
![[Campaign] Where the World Comes to Play](https://marketech-apac.com/wp-content/uploads/2026/06/Campaign-Where-the-World-Comes-to-Play.jpg)
Changi Airport brings football fever to Singapore with new film, live screenings, and fan activities
Singapore – Changi Airport is kicking off the 2026 football season with a new campaign celebrating the sport’s ability to bring people together, alongside free live match screenings and football-themed activities across the airport. At the heart of the initiative is ‘Where The World Comes To Play,’...
Kuala Lumpur, Malaysia — Aleph has appointed Arshan Saha as Regional Director for Asia-Pacific (APAC), strengthening its leadership team as it looks to accelerate digital advertising growth across the region. In his new Singapore-based role, Saha will lead on expanding the Aleph’s regional strategy and...
Singapore – Ogury has unveiled ‘SONA’, a new agentic advertising solution designed to help brands and agencies bridge the longstanding gap between audience planning and campaign execution. Built on the company’s proprietary Persona Intelligence technology, SONA transforms campaign briefs into structured...
![[Activation] Disney x Gardens by the Bay](https://marketech-apac.com/wp-content/uploads/2026/06/Activation-Disney-x-Gardens-by-the-Bay.jpg)
Singapore – Gardens by the Bay has officially unveiled the second edition of Disney Garden of Wonder, transforming Floral Fantasy into an enchanting botanical dreamscape inspired by some of Disney and Pixar’s most beloved stories. Running from 8 June 2026 to 14 March 2027, the immersive showcase features...
![[Experience] Pokémon Day-To-Night Adventure](https://marketech-apac.com/wp-content/uploads/2026/06/Experience-Pokemon-Day-To-Night-Adventure.jpg)
Singapore – Singapore Cable Car is expanding its Pokémon Day-to-Night Adventure with nine new themed cabins inspired by starter Pokémon from every region, turning the attraction into a larger-scale immersive experience ahead of the June school holidays. Running from 30 May 2026 to 21 January 2027, the...
![[Activation] ION ORCHARD x YOUR TABLE AWAITS YOU](https://marketech-apac.com/wp-content/uploads/2026/06/Activation-ION-ORCHARD-x-YOUR-TABLE-AWAITS-YOU.jpg)
Singapore – ION Orchard is tapping into the excitement surrounding the FIFA World Cup 2026 with the launch of its new “Your Table Awaits” campaign, blending dining, retail and immersive lifestyle experiences across the mall until 31 July 2026. Positioned as a celebration of food, football and luxury...
Singapore – Nike Football has launched an immersive pop-up at Wisma Atria, bringing football culture to the heart of Singapore ahead of this summer’s global football spectacle in North America. Developed in partnership with Weston Corp, the pop-up combines retail, fan engagement and community experiences...
![[Creative Work] Uninfluenced](https://marketech-apac.com/wp-content/uploads/2026/07/Creative-Work-Uninfluenced.webp)