Kuala Lumpur, Malaysia – Insurance and takaful solutions provider Zurich Malaysia has joined forces with Malaysia-based pet insurance platform Oyen to introduce ‘Oyen Takaful Kucing’, the first-ever cat takaful product in Asia.

Oyen and Zurich’s innovative collaboration aims to address the growing demand for takaful pet coverage that can provide comprehensive protection for cats and their owners in Malaysia.

The ‘Oyen Takaful Kucing’ coverage can cover up to RM8,000 of unexpected vet bills when a customer’s pet cat falls ill or is injured. With this, owners can seek quality veterinary care for their feline companions during emergency situations.

Additionally, the Shariah-compliant product will provide pet owners with coverage plans that are aligned with the Islamic principles and values of mutual protection and shared responsibility.

Leveraging Oyen’s AI-enhanced application, the cat takaful insurance ensures seamless submission, processing, and tracking of claims, which offers a swift assessment and greatly simplifies the experience for pet owners.

Shamsul Azman, chief executive officer of Zurich General Takaful Malaysia Berhad, said, “We are excited to collaborate with Oyen in introducing Asia’s first cat takaful product. We believe that this product aligns with the evolving needs of pet owners and supports our commitment to innovation and customer-centric solutions. Zurich is proud to be part of this venture, and we look forward to making a meaningful impact on the pet insurance and takaful industries in Malaysia. This ties back to our brand campaign “Care For What Matters,” reinforcing our dedication to protecting what our customers value most.”

Kevin Hoong, co-founder and CEO of Oyen, also shared, “As the pioneer of pet insurance in Malaysia, we are encouraged to see the exponential growth in the segment since our launch in 2021. We have seen growing interest from pet owners who prefer takaful as a protection option for themselves and their family (including their pets). With our new takaful offering with Zurich, a leading global brand, we look forward to helping more Malaysian pet owners afford high quality veterinarian care that is comparable to that of developed nations like UK, Japan, and Sweden. This partnership marks a significant step in providing peace of mind and security to pet owners while respecting their faith-based principles.”