Tag: New Zealand

Sydney, Australia – International-wide video advertising platform Unruly has announced that it has appointed former CEO of media agency IPG Mediabrands David Haddad as its newest CEO for the APAC division. 

Unruly connects advertisers and publishers through its omnichannel marketplace UnrulyX to distribute video ads across a range of screen formats including CTV, mobile and desktop. 

Haddad will be responsible for accelerating the company’s growth in the key Australian and New Zealand markets, working closely with the company’s key strategic partner News Corp Australia with which Unruly boasts its video distribution access to 50 publishing titles. 

Haddad brings with him over 17 years’ experience of working in the advertising industry having serviced in functions of trading, planning, and client management as well as strategy and agency management.

Aside from his leadership in IPG Mediabrands which he ran in Singapore, he oversaw media agencies UM Australia as general manager and also assumed a directorial position for agency Bellamy Hayden.

Haddad will be based in Unruly’s Sydney office and will report to Alex Khan, the company’s managing director for international affairs.

Commenting on the appointment, Khan said, “The Australian and New Zealand markets are key growth territories for us, so having David’s incredible leadership skills, vast knowledge, and industry know-how will be crucial as we continue to roll out our exciting all-screen capabilities to our clients.”

Meanwhile, Haddad said,  “I’m delighted to be joining Unruly, one of the most well-known, innovative companies in the global video advertising ecosystem. Bolstered by Tremor’s enhanced capabilities, I’m excited to unleash Unruly’s multi-screen, market-leading proposition across Australia and New Zealand.”

Unruly one of the business divisions of global advertising technology firm Tremor International, alongside Tremor Video and Rythmone. 

Auckland, New Zealand – B2B data and marketing solutions Selling Simplified Group (SSG) has announced that it will continue its expansion in the Asia Pacific region with the opening of its Auckland, New Zealand office. The latest office marks the sixth new APAC location for the company in three years.

SSG carries a number of proprietary MarTech solutions such as Visionayr, Demandcentr, and Integrated Programmatic, providing demand generation and data enrichment services.

It has been servicing New Zealand clients since 2017 by way of its Sydney location, and the company said that the expansion to Auckland is in line with its efforts to hyperlocalize services, where a fully local staff has been adopted.

VP of Global Sales Charlie Whife said, “The addition of the New Zealand office really brings our plans full circle for the ANZ market as a whole. New Zealand offers excellent talent as well as local customers with a different perspective and ambitions for us to help them achieve,”

According to a press statement, Whife is set to build a fully operational team in the country, bringing in seasoned sales executives by September 2020, and by early 2021, local creative and operations personnel. 

Before the start of 2021, SSG is said to add two more openings to its roster of APAC locations.

Sydney, Australia – Amidst being caught in the grips of a global pandemic, Australia-based clothing designer and manufacturer AS Colour has decided to pilot the Manhattan Associates’ Warehouse Management Solution (WMS) in New Zealand.

Despite unable to operate during New Zealand’s lockdown in March, AS Colour’s Auckland distribution centre (DC) saw a huge spike in online orders and the company said that this what has ultimately led them to push forward with the roll out the Manhattan SCALE WMS. 

Manhattan SCALE is an advanced system designed to optimise operations by boosting warehouse productivity and employee engagement, as well as meeting changes in demand across all types of distribution including eCommerce.

“This fluctuation in eCommerce demand is exactly the type of situation that drew us to implement Manhattan’s WMS technology in the first place, as it would prepare us for any future shifts in the market,” said Managing Director and Founder of AS Colour Lawrence Railton.

In lieu of the usual in-person deployment processes, AS Colour worked remotely with Manhattan Associates to successfully design, implement and deploy the Manhattan SCALE WMS. 

He added, “When rolling out the new system, we really had to use remote working to our advantage, which in the end allowed us to launch the new system two weeks ahead of schedule and save plenty of money on travel and overheads in the process.”

With four other DCs globally, AS Colour plans to implement Manhattan SCALE to all other facilities in the future, the first being its new facility in Melbourne, which is set to go live and begin receiving inventory by mid-October this year.

Sydney, Australia – International professional services Cognizant has announced that it has appointed former managing partner of PwC, Jane Livesey as its newest CEO for Cognizant Australia and New Zealand (ANZ). She starts assuming the role on Aug. 31, 2020. 

At PwC, Livesey led over 800 IT professionals for the company’s technology consulting practice team in Australia. 

Livesey’s professional credentials also trail back to being a tech managing director for Accenture ANZ with a lengthy service of 12 years. 

“We are delighted to welcome Jane to Cognizant. We are confident that her extensive technology consulting experience, client centricity, [and] leadership qualities and personal brand will help us grow our business exponentially in Australia-New Zealand,” Cognizant CEO Brian Humphries said. 

As a recognized advocate for women in STEAM (science, technology, engineering, arts, and mathematics), Livesay said that in line with Cognizant’s commitment to society, one of her priorities is to leverage the company’s collective passion, experience, and skills to support community programs as everyone continues to navigate the impacts of the pandemic.” 

“I am delighted to be a part of Cognizant and look forward to enabling businesses and institutions in ANZ to keep on top of era-defining innovations and drive growth in the face of continuous technological and market changes,” said Livesey. 

“My priority is to provide ANZ enterprises and governments with high-quality, market-leading digital transformation capabilities that enhance the lives of people,” she added.