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Tag: Max

Max rolls out immersive, localised campaigns for ‘The Last of Us’ Season 2
Max rolls out immersive, localised campaigns for ‘The Last of Us’ Season 2
Posted on May 15, 2025
by Teddy Cambosa
Through pop-ups at local festivals and shopping malls, high-energy sports event takeovers and viewing parties, Max transformed everyday spaces and activities into immersive experiences across the region. 
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Max launches ‘The White Lotus’ activations across Thailand following show’s third-season premiere
Max launches ‘The White Lotus’ activations across Thailand following show’s third-season premiere
Posted on March 21, 2025
by Aliza Carmona
Streaming platform Max has unveiled activations for the HBO Original series ‘The White Lotus’ across Bangkok, Thailand.
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Nine appointed by WBD as exclusive sales partner for advertising on Max
Nine appointed by WBD as exclusive sales partner for advertising on Max
Posted on March 21, 2025
by Teddy Cambosa
Leveraging Nine’s cutting-edge technology, Max will play a pivotal role in Nine’s digital video offering for advertisers, represented nationwide by Nine Sales.
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Foxtel tapped as launch partner for Max in Australia following WBD partnership
Foxtel tapped as launch partner for Max in Australia following WBD partnership
Posted on February 28, 2025
by Teddy Cambosa
As launch partner, Max’s expanded content offering will be available to Foxtel’s 1.4m residential subscribers at no additional cost to their Foxtel subscription. In addition, the Max app will be available on Hubbl, offering easy access with seamless integration into the user interface.
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Warner Bros. Discovery appoints Special as creative agency to launch streaming service Max in AU
Warner Bros. Discovery appoints Special as creative agency to launch streaming service Max in AU
Posted on February 6, 2025
by Teddy Cambosa
Warner Bros. Discovery (WBD) have appointed Special as their creative agency of record to lead the launch of Max in Australia, working across brand strategy, advertising, earned media and content, following a competitive pitch. 
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Max teams up with PLDT Home to provide entertainment to customers in PH
Max teams up with PLDT Home to provide entertainment to customers in PH
Posted on December 26, 2024
by Aliza Carmona
Streaming service Max has launched a content partnership with digital services provider PLDT Home to provide entertainment to more customers in the Philippines.
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Max’s regional rollout marked with localised activations showcasing rich content collection
Max’s regional rollout marked with localised activations showcasing rich content collection
Posted on December 11, 2024
by Teddy Cambosa
Max made its debut across Southeast Asia, Taiwan and Hong Kong with regional activations across seven markets - Indonesia, Malaysia, Philippines, Singapore and Thailand, as well as Taiwan and Hong Kong. 
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