Singapore – Matthieu Muniz, most recently the regional chief marketing officer for Asia-Pacific at Reckitt, will be stepping down from the company in April in favour of a new opportunity in the United Kingdom. It is worth noting that this marks the end of Matthieu’s 11-year streak with Reckitt.
In a LinkedIn post, he said that he will be seeking a new leadership role in the UK, and he is grateful to work alongside his Reckitt colleagues.
“Driving transformational growth has been my true north. It has been incredibly rewarding: leading teams and steering business units across consumer healthcare, personal care & medical devices, globally, regionally and in market. We reshaped growth trajectories in ways that seemed impossible! To all my Reckitt colleagues, and agency partners, I have been so privileged to lead and be led, work with, for and alongside you all,” he stated.
During his most recent role, Matthieu oversaw the end-to-end marketing function for a diverse portfolio for Reckitt, managing across FMCG, OTC, consumer health, and HCP-led categories. He also handled the P&L for Reckitt’s health division and report directly to the APAC SVP, playing a key role in regional and global leadership teams.
He also served as the company’s marketing director for the Philippines between 2018 to 2020, where he led a 36-member team across marketing, media, consumer insights, HCP, and performance marketing. He was also fully responsible for P&L, market share growth, and digital transformation. Moreover, he reversed a 5-year business decline of the brand, turning the Philippines into a high-growth market for Reckitt.
Moreover, he also served as the brand’s global marketing director for white space innovation. In it, he built and led a high-growth startup within Reckitt, leveraging digital innovation for transformative growt. He also led new category entries, developing a diverse portfolio of products, services, and digital solutions; as well as leading a multidisciplinary team across marketing, digital, SaaS, R&D, medical, regulatory, and commercial.
Reckitt recently partnered with GrabAds to elevate brand visibility and drive sales across Southeast Asia by harnessing GrabAds’ retail media network (RMN) capabilities.
Through GrabAds’ RMN capabilities, Reckitt brands can precisely target high-value Grab consumers while tapping into Grab’s broader online-to-offline (O2O) ecosystem, including GrabMart and its delivery network, for instant product delivery to consumers.