Tag: Marketing
Arcc Assets, the specialised asset management arm of Arcc Holdings, has named creative digital agency 8traordinary as its social media agency of record.
The Central Narcotics Bureau (CNB) has unveiled real stories of drug abuse in its latest campaign with Edelman Singapore.
Shoppable videos have emerged as one of the highest converting advertising formats in Southeast Asia (SEA), according to a report from BPaaS company AnyMind Group.
Japan – Dentsu Inc. and Dentsu Anime Solutions Inc. have launched a new global brand, “dentsu anime solutions (das),” aimed at driving the overseas expansion and commercial growth of Japanese anime content. The newly introduced ‘das’ brand is set to support the global growth of Japan’s anime industry...
In total, APAC is bringing a total of 118 Lions back home, a significant increase from 93 from Cannes Lions 2024, but still falling short of Cannes Lions 2023’s 123. India brought the most Lions home at 32, followed by Australia (28), New Zealand (18), Japan (13), and Singapore (12).
Setting foot in the Philippines, Mutant aims to bring its strategic, creative, and results-driven communications approach to the market.
AirAsia Media, Capital A’s travel media division, has partnered with Universal Pictures to launch the ‘Ride The Skies’ campaign.
Strategic communications consultancy ACID has officially launched in Singapore, aiming to help early-stage startups in emerging industries across Southeast Asia.
Filipinos are increasingly turning to podcasts for emotional refuge when overstimulated, according to a study by The Pod Network and socio-cultural research firm The Fourth Wall.
Commerce media company Criteo and agency network dentsu have announced an expanded global partnership to enhance commerce and performance media campaigns.
