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Tag: Marketing

Mutant strengthens SEA leadership team with new appointments
Mutant strengthens SEA leadership team with new appointments
Posted on August 5, 2025
by Aliza Carmona
Mutant has promoted Archana Menon as country manager for Singapore and Malaysia, while Allen Looi is named head of social.
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Agency Leadership Decoded: Jeffrey Lim on driving positive social impact at 8traordinary
Agency Leadership Decoded: Jeffrey Lim on driving positive social impact at 8traordinary
Posted on August 5, 2025
by Aliza Carmona
In MARKETECH APAC’s latest Agency Leadership Decoded interview with Jeffrey Lim, founder and managing director at 8traordinary, he delves into the agency’s values and how it translate to strategy.
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Five Star Chicken takes on a ‘Mission to Five Star’ in latest campaign via BBDO Bangkok
Five Star Chicken takes on a ‘Mission to Five Star’ in latest campaign via BBDO Bangkok
Posted on August 5, 2025
by Aliza Carmona
Five Star Chicken has launched its ‘Mission to Five Star’ campaign in collaboration with BBDO Bangkok.
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Think HQ names Sarah Wood as Sydney director
Think HQ names Sarah Wood as Sydney director
Posted on August 4, 2025
by Aliza Carmona
In her new role, Wood aims to expand Think HQ’s integrated capabilities in Sydney by delivering strategic planning, production, PR, social, technology, and language services.
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TAL unveils new brand platform reflecting mission towards accessible insurance
TAL unveils new brand platform reflecting mission towards accessible insurance
Posted on August 4, 2025
by Aliza Carmona
Life insurance company TAL has unveiled a new brand platform reflecting its mission to make insurance more accessible.
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TBWA\Sri Lanka, Maliban launch ‘HumaniTill’ initiative for people with disabilities
TBWA\Sri Lanka, Maliban launch ‘HumaniTill’ initiative for people with disabilities
Posted on August 4, 2025
by Aliza Carmona
Creative agency TBWA\Sri Lanka and biscuit manufacturer Maliban have launched a new public engagement initiative for people with disabilities.
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Retail brand OH!SOME opens first store in Thailand
Retail brand OH!SOME opens first store in Thailand
Posted on August 4, 2025
by Aliza Carmona
Retail brand OH!SOME has opened its first store in Thailand, located at Samyan Mitrtown.
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Agency Leadership Decoded: M+C Saatchi Performance’s Roshat Adnani on harnessing agility for progress
Agency Leadership Decoded: M+C Saatchi Performance’s Roshat Adnani on harnessing agility for progress
Posted on August 1, 2025
by Aliza Carmona
In MARKETECH APAC’s Agency Leadership Decoded series, Roshat Adnani, managing director for APAC at M+C Saatchi Performance, shares how he leads the team to navigate the performance-led industry.
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Audi Singapore unveils House of Progress art showcase to celebrate SG60
Audi Singapore unveils House of Progress art showcase to celebrate SG60
Posted on August 1, 2025
by Aliza Carmona
Audi Singapore is celebrating SG60 through an art showcase at the House of Progress, centred on the theme ‘Building Our Singapore Together.’
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Assembly names Alap Ghosh as its first CEO for India
Assembly names Alap Ghosh as its first CEO for India
Posted on August 1, 2025
by Aliza Carmona
Omnichannel media agency Assembly has named Alap Ghosh as its first chief executive officer for India.
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