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Tag: Marketing

TBWA\Asia announces reshuffled leadership in Singapore
TBWA\Asia announces reshuffled leadership in Singapore
Posted on August 30, 2022
by MARKETECH APAC
Former MD of TBWA\Singapore is named president as CEO Ara Hampartsoumian steps down.
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MARKETECH APAC Reels: Marketing in the Metaverse
MARKETECH APAC Reels: Marketing in the Metaverse
Posted on August 15, 2022
by Teddy Cambosa
For the last episode of this MARKETECH APAC Reels episode, we sat down with metaverse experts to learn the marketing opportunities in this space.
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There is actually a definitive strategy that turns consumer insights into trailblazing marketing
There is actually a definitive strategy that turns consumer insights into trailblazing marketing
Posted on August 9, 2022
by MARKETECH APAC
The CEO of Vase.ai shares the magic formula in the recent webinar – 'Consumer Insights Power-Up 2022'.
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Dentsu Creative Singapore launches new virtual identity offering
Dentsu Creative Singapore launches new virtual identity offering
Posted on August 5, 2022
by Teddy Cambosa
Dentsu VI, virtual identities can power true brand intimacy across a wide range of brand experiences, bringing a face and personality to e-commerce destinations.
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Consumer expectations are changing: Are marketers keeping up?
Consumer expectations are changing: Are marketers keeping up?
Posted on August 4, 2022
by MARKETECH APAC
There is an ongoing erosion of trust amongst consumers. Find out if your brand is at risk of such dampening confidence and know what to do about it.
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Havas Group reestablishes Vietnam operations, announces key leadership
Havas Group reestablishes Vietnam operations, announces key leadership
Posted on July 27, 2022
by Teddy Cambosa
Earlier this year, Havas ended its partnership with its local affiliate and decided to re-establish its full-service Village offering, as Havas Group Vietnam.
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PH roundtable: PH marketing leaders gather to discuss branding, creative, and automation
PH roundtable: PH marketing leaders gather to discuss branding, creative, and automation
Posted on July 15, 2022
by MARKETECH APAC
MARKETECH APAC, in partnership with Celtra, gathered marketing leaders of various industries in the Philippines to share their brands' current strategies in creative. brand identity, and automation.
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Monde Nissin loses US$340m in market value following Lucky Me recalls
Monde Nissin loses US$340m in market value following Lucky Me recalls
Posted on July 8, 2022
by Teddy Cambosa
This was the newest dip in Monde Nissin's market value following closing yesterday.
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Cisco announces reshuffling of APJC marketing leadership
Cisco announces reshuffling of APJC marketing leadership
Posted on June 28, 2022
by Teddy Cambosa
Global technology company Cisco has announced a reshuffle of its marketing leadership team in Asia-Pacific, Japan, and China (APJC).
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Amobee, iD Social partner up to offer market social strategies in AU
Amobee, iD Social partner up to offer market social strategies in AU
Posted on June 28, 2022
by Teddy Cambosa
Amobee’s partnership with iD Social will also allow advertisers to build and activate unified audience pools from second-party and third-party data sources.
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