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Tag: Marketing

Bastion Story Featured Image
Bastion welcomes Karen Powell to growing global team as Group COO
Posted on February 16, 2023
by Teddy Cambosa
She has a strong working experience in regional go-to-market planning, integrated digital marketing, audience intelligence, marketing automation and experiential events.
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Trapper releases first-ever ‘playbook’ eyed at helping Malaysian brands thrive this Ramadan, Raya
Trapper releases first-ever ‘playbook’ eyed at helping Malaysian brands thrive this Ramadan, Raya
Posted on February 15, 2023
by MARKETECH APAC
The resource aims to help brands foster meaningful connections with the Malaysian market—before, during, and even after the month of Ramadan and Raya.
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AirAsia taps This is Flow to handle marketing, media planning in ANZ
AirAsia taps This is Flow to handle marketing, media planning in ANZ
Posted on February 14, 2023
by Teddy Cambosa
This is Flow will work with AirAsia across a full suite of marketing services, including media planning and buying in ANZ.
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Chan Woei Hern VaynerMedia Story FI
Chan Woei Hern joins APAC team of VaynerMedia as head of creative
Posted on February 13, 2023
by Teddy Cambosa
He brings with him a strong experience in the advertising world across the creative, media, content and film segments.
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Anna Fitzgerald Stickybeak Featured
Customer insights platform Stickybeak appoints Anna Fitzgerald as inaugural head of global growth
Posted on February 13, 2023
by Teddy Cambosa
Fitzgerald has a passion and knowledge in growing tech start-ups.
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TJT Creative Lab featured image
Thai advertising agency TJT Creative Lab marks second opening by launching new office in Indonesia
Posted on February 9, 2023
by Teddy Cambosa
TJT Creative Lab provides services including integrated marketing communication, performance marketing, campaign localisation, design and branding, and creative production.
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What’s NEXT 2023: Sales and Marketing — Why is it so hard to marry both nowadays? 
What’s NEXT 2023: Sales and Marketing — Why is it so hard to marry both nowadays? 
Posted on February 9, 2023
by MARKETECH APAC
We've seen quite an iteration of this 'marriage', but for most teams, the union of sales and marketing continues to be complicated. Here's how to make the peace.
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Richa Dholi Wunderman Featured Img
Richa Dholi appointed as new VP for strategy planning of Wunderman Thompson India
Posted on February 9, 2023
by Teddy Cambosa
She has an extensive experience in marketing and the digital ecosystem of businesses, engaging with FMCG and lifestyle brands.
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Otrivin Campaign featured image
This campaign for clean air turns pollution by-products into pencils
Posted on February 8, 2023
by Teddy Cambosa
Incredibly, these non-toxic pencils are made from air pollutant residues and then mixed with graphite.
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Havas Media and Sun Life Featured Img
Havas Media wins Sun Life’s account to be named agency of record for APAC
Posted on February 8, 2023
by Teddy Cambosa
Agency's remit comes after a regional review involving eight network agencies.
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