Tag: Marketing Stunt
The cheeky OOH-driven campaign, conceptualised by Special, lets drinkers of the competitor’s product know they’re settling for just ‘OK’ when they don’t choose Pepsi Max, with ads appearing on OOH sites across the country.
In the film, Armando spewed questions to the public like, ‘Why do commercials show menstruation blood in blue color?’, ‘Why isn't there an ad for rice?’, and ‘Why are little people not shown in ads?’.
The marketing stunt involving the MOA Globe being stolen had marketing consequences to both Netflix and IKEA in the Philippines.
