Tag: IPG
![[Rebrand] DDB Group Philippines Rebrands as GGC Group Asia](https://marketech-apac.com/wp-content/uploads/2026/06/Rebrand-DDB-Group-Philippines-Rebrands-as-GGC-Group-Asia.jpg)
Manila, Philippines – Formerly known as DDB Group Philippines, the advertising and marketing communications group has rebranded as GGC Group Asia, marking its transition into an independent regional network following the global retirement of the DDB brand. The move comes after Omnicom Group announced...
Hong Kong – Following its recent acquisition of IPG, Omnicom Advertising has unveiled a revamped agency portfolio and leadership team in Hong Kong, aligning with a broader global organisational restructure. With the global retirement of the DDB brand, Omnicom will relaunch BBDO in Hong Kong, making it...
Asia Pacific — Mapping the events after the Omnicom-Interpublic Group (IPG) major shake-up, IPG CEOs Leigh Terry of APAC and Mark Coad of Australia, as well as James Hawkins, APAC chief client officer, have announced their respective exits from the business. While the company is yet to announce the...
USA – Advertising giant Omnicom announced it will lay off more than 4,000 employees and restructure its agency portfolio, including retiring several major ad brands under its newly acquired Interpublic Group (IPG). The acquisition, completed in November last year, positions Omnicom as “the world’s leading...
According to the company, the integration aims to reshape how data, creativity and technology work together to support clients’ growth strategies.
Switzerland – Interpublic Group (IPG) has secured the role of global agency partner for Bayer’s Consumer Health division, tasked with driving creative, media, and production efforts across its brand portfolio. Under the agreement, IPG will handle marketing activities for Bayer’s well-known self-care...
Additionally, R/GA has established a Strategic Advisory Council of senior marketing and technology executives to support emerging AI client transformation opportunities across multiple sectors.
The media-born and audience-informed agency will support Mediabrands agencies including UM, Initiative, and Reprise.
IPG is the latest large advertising group to exit Russia, as well as cut ties with their Russian clients amid the Ukrainian crisis.
Data from MAGNA showed that despite the presence of Tokyo Olympics, the ad market in Japan remained having a mild impact to consumers.
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