Australia – Local fintech HelpPay has tapped content management system (CMS) platform Storyblok to aid in the fintech’s brand visibility through a revamped website. This was also done in collaboration with local digital consultancy Revium.
Revium took charge of rebuilding HelpPay’s website on Storyblok. Leveraging Nuxt.js as the development framework, Revium integrated key components and performed essential integrations, including Segment by way of Customer.io for marketing automation workflows.
Rowan Wild, co-founder of HelpPay, said, “We chose Storyblok as our CMS because it is user-friendly, flexible and has the ability to seamlessly integrate with our website, mobile app and social channels. It allows us to easily create and manage our digital content in a centralised location, saving us time and resources.”
Meanwhile, Chris Newton, head of front end delivery at Revium, commented, “Given the nature of Storyblok as a headless CMS, coupled with the flexibility that the platform offers, we completed the rebuild in just over three weeks.”
Revium’s development team initially prioritised content-heavy elements, enabling the HelpPay team to populate the site whilst refining other components.
Dominik Angerer, co-founder and CEO of Storyblok said, “HelpPay’s website transformation journey exemplifies the value of embracing modern digital solutions. By leveraging Storyblok’s headless CMS, HelpPay has not only enhanced brand awareness but also created a seamless user experience for its customers.”
He added, “We are proud to have played a role in empowering HelpPay to make a meaningful impact in the social fintech space. It’s inspiring to witness businesses like HelpPay thrive in today’s fast-paced digital landscape where innovation and user-centricity are key to success.”