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Tag: Global

Sprinklr
Around 60% of brands struggle with ineffective AI for customer service
Posted on March 17, 2023
by Teddy Cambosa
According to the research, 62% of brands acknowledge the inconsistencies in their digital customer communication. This includes not being able to communicate the same information and unable to stay true to their brand voice.
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Wiredco x Edgewell Featured
WiredCo. bags creative remit of FMCG Edgewell, to launch its new brand
Posted on March 14, 2023
by Teddy Cambosa
The creative campaign is set to launch in April in order to raise the mass awareness and consideration towards the FMCG giant.
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PubMatic’s Emily Yri promoted to vice president of international marketing
PubMatic’s Emily Yri promoted to vice president of international marketing
Posted on March 14, 2023
by Teddy Cambosa
Her new remit includes the management of marketing for PubMatic in Europe and the Middle East, as well as running the APAC regional marketing operations. 
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fb and messenger featured
Facebook integrates anew with Messenger app after nine years
Posted on March 9, 2023
by Teddy Cambosa
Head of Facebook Tom Alison explains that they are testing the ability of the users to access messenger inbox within the Facebook app.
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Meta new service story featured img
Parent company Meta launches new features including subscription service for Facebook, Instagram
Posted on February 20, 2023
by Teddy Cambosa
Instagram users can now enjoy broadcast channel feature, while both instagram and facebook users can verify accounts by paid subscription.
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Susan Wojcicki Youtube
YouTube’s Susan Wojcicki steps down from CEO role after nine years
Posted on February 17, 2023
by Teddy Cambosa
Wojcicki will be replaced by Neal Mohan, Youtube’s current chief product officer.
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LinkedIn Layoff Story featured image
LinkedIn, top career platform, sees itself joining the lay-off spree
Posted on February 15, 2023
by Teddy Cambosa
The leading online professional network will lay off employees from its recruitment team.
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Anna Fitzgerald Stickybeak Featured
Customer insights platform Stickybeak appoints Anna Fitzgerald as inaugural head of global growth
Posted on February 13, 2023
by Teddy Cambosa
Fitzgerald has a passion and knowledge in growing tech start-ups.
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PayPal, HubSpot latest firms to announce layoffs
PayPal, HubSpot latest firms to announce layoffs
Posted on February 2, 2023
by Teddy Cambosa
Both PayPal and HubSpot have announced 'sizeable' layoffs, citing weak performance.
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EssenceMediaCom launch
GroupM officially launches combined global agency EssenceMediaCom
Posted on February 1, 2023
by Teddy Cambosa
The combined global agency serve as a 'breakthrough' agency that will provide new integrated media solution for brands.
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