Tag: Global
In an era of increased uncertainty about the future, "The Futures Less Traveled" urges brands and enterprises to use the opportunity to craft, innovate, and actively pursue the vision of the future they want to see.
Through Signed Call, CleverTap customers will be equipped with an effective way to engage with end-users, leveraging VoIP-enabled in-app calling for real-time, secure, and contextual customer experiences.
In comparison to single-scroll ad formats, BrandStory delivers three times the ad area and 2.8 times longer viewing periods, addressing businesses' growing demand for more real estate to produce outcomes globally. It combines awareness, investigation, and action in a whole solution.
Bigo Live plans to build on its current creator-centric incentive programs and initiatives through the Amateur Streamers Incentive Program. The program's goal is to inspire Bigo Live users to start their own live streaming sessions, which will attract more users to the network. Additionally, it aims...
Landor & Fitch, a brand consulting firm under WPP, has announced its official rebranding as Landor as it introduces expanded consulting capabilities. Inspired by the transformative power of water, the brand’s refreshed ultramarine identity pays tribute to the origins of the business founded by Walter...
Prior to her appointment, Johnson served as the chief marketing officer of Talkdesk, where she led the firm’s marketing organisation through a transformative growth period, taking the company from 66th place in the Forbes Cloud100 list in 2019 to 8th place in 2022 and 2023.
South Korean multinational electronics company LG has partnered with advertising agency TBWA\Chiat\Day New York for its new ‘Better Choices Make a Better World’ campaign that echoes the company’s commitment to sustainability.
Cross-border payments network TerraPay has announced its global partnership with online payments account Maya to empower seamless money transfer services for Filipinos across the globe.
Sprinklr, the unified customer experience management (Unified-CXM) platform, has announced its expanded strategic partnership with multinational advertising company WPP to bring AI-powered customer experience management solutions to global brands.
Developed with global SaaS provider Eagle Eye, me&u engage is an omnichannel loyalty, promotions and subscription platform set to influence customer behaviour along the path to purchase, helping drive incremental spend from both new and existing customers.
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