Tag: FCB Group

India – FCB Group India has secured 14 new clients across its agencies, adding over $2m in business and strengthening its market position.

Recent additions to FCB Group India’s client roster include Mountain Dew (Pakistan), Sanofi-Dulcoflex, Tasty Bite, Wagh Bakri, and Torrent Electricals, spanning sectors such as FMCG, healthcare, food, beverages, and power.

As a full-funnel, new-age agency, FCB Group India is expanding its approach to creativity in business, offering solutions that address diverse brand challenges. These new partnerships reflect the agency’s growing role in the industry and its ability to meet evolving client needs.

Commenting on the agency’s success, Dheeraj Sinha, CEO of FCB Group India, said, “Our approach as a new-age agency is grounded in leveraging the power of data and technology, coupled with creativity, to solve real-world challenges. These new wins highlight the trust brands place in our ability to deliver work that moves the needle and sets industry benchmarks. We look forward to building impactful partnerships with these incredible brands.”

India – Advertising company FCB Group in India has announced its footprint expansion in South Asia with the launch of its new fully integrated marketing communications agency FCB KL.LK.

FCB KL.LK is the newest affiliate office under the FCB Group India umbrella. The agency works with marquee clients and brands including Ceylon Biscuits, HNB credit cards, Fairfirst life Insurance, and Ultratech Cement, as well as Godrej Consumer products. 

The new agency partnership aims to bring forth the KL.LK expertise in brands, coupled with FCB’s Never Finished philosophy – ‘to do timely and timeless work for clients’. 

Rohit Ohri, FCB Group India’s chairman and CEO, commented that they are delighted to partner with KL.LK in Sri Lanka, as it is a young, future-ready agency that is growing very rapidly with many global multi-national clients. 

“With this association, we are hoping to offer seamless service to many of our clients who look at South Asia as a contiguous market,” said Ohri.

Meanwhile, Brandon Cooke, the global partner, global chief marketing, and reputation officer of FCB Global, believes that the creative passion and business momentum made KL.LK the perfect partner for them in the Sri Lankan market. 

“As we continue on our global mission to unleash creativity fuelled by diversity, data and technology, we’re incredibly excited about the opportunities that lie ahead as we expand our footprint across this region to a new client base,” said Cooke. 

Santosh Menon, FCB KL.LK’s chairman and CEO, commented, “I came to Sri Lanka first in 2003 as a team member of FCB for its clients here. Today, bringing FCB back in its latest avatar as part of KL.LK gives me special pleasure and happiness. It’s the wheel turning full circle.”