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Tag: E-commerce

Flipkart-Flipgirl-Campaign
Flipkart unveils new brand promise, launches new ‘superhero’ avatar
Posted on July 7, 2022
by Kathleen Murata
The new superhero protagonist 'Flipgirl' by Flipkart aims to assist Indian shoppers seeking a saviour to affirm their ‘wishlist’.
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Synagie-and-TikTok-Shop
E-commerce enabler Synagie unveils incubation programme for TikTok Shop
Posted on July 5, 2022
by Kathleen Murata
The new 'TikTok Shop Incubation Programme' by Synagie seeks to help brands accelerate their digitalisation.
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Ascential acquires digital solutions provider Intrepid
Ascential acquires digital solutions provider Intrepid
Posted on July 1, 2022
by Teddy Cambosa
Intrepid will become part of Ascential’s Digital Commerce division, which enables consumer product companies to maximise their sales and share.
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Ginee and Zalora
E-commerce SaaS platform Ginee ties with ZALORA to help merchants drive traffic, sales
Posted on June 29, 2022
by Kathleen Murata
This is part of Ginee’s mission to integrate with e-commerce platforms to help businesses grow sales and manage their stores efficiently.
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Lazada, Shopee among top shopping apps in APAC
Lazada, Shopee amongst top shopping apps in APAC
Posted on June 29, 2022
by Teddy Cambosa
According to app ranking by data.ai, Lazada and Shopee dominate the e-commerce app space in Asia-Pacific.
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Wunderman-Thompson-Commerce-e-commerce-shoppers-report
4 in 10 online shoppers admit to over-ordering only to return unwanted items
Posted on June 29, 2022
by Kathleen Murata
The same research found that the worst offenders for returns in the APAC region were consumers in India with 44%.
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WARC launches new practice to aid brand marketers in e-commerce strategies
WARC launches new practice to aid brand marketers in e-commerce strategies
Posted on June 22, 2022
by Teddy Cambosa
WARC Digital Commerce allow users to track retail media benchmarks and stay ahead of the market with snackable insights on ad spend, among others.
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Shopee unveils more collaborative seller marketing tools
Shopee unveils more collaborative seller marketing tools
Posted on June 21, 2022
by Teddy Cambosa
The new marketing tools were announced during the Shopee Seller Summit on 16 June.
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Steven-Xu-Mytheresa-president-for-APAC
Luxury e-commerce platform Mytheresa names Steven Xu as new president for China, APAC
Posted on June 17, 2022
by Kathleen Murata
In his new role, Steven Xu will now be responsible for all Mytheresa consumer-facing activities in China and APAC.
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Indonesian startup Desty raises funding to develop full stack merchant solution
Indonesian startup Desty raises funding to develop full stack merchant solution
Posted on June 17, 2022
by Teddy Cambosa
Desty plans to leverage its new funding to further product optimisation, team expansion and user acquisition.
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