Tag: Dentsu Redder
Hanoi, Vietnam – Takeda Vietnam Pharmaceuticals have brought the dangers of dengue fever out of the shadows with “The DeRIGHT-V 1.0” campaign with Dentsu Redder—an evocative public health activation that turns statistics into stories and awareness into action. In a country where dengue is often underestimated...
Vietnam – Hòa Phát Steel, one of Vietnam’s major steel producers, has launched a new branding campaign with Dentsu Redder, presenting the steelmaking process through stylised choreography and visual storytelling. The 30-second TVC, titled “Chất Thép Hòa Phát – Năm Châu Gật Đầu” (“Approved Worldwide”),...
At the heart of this campaign is the iconic GHTK green tape, which Dentsu Redder has redesigned with a digital pixelated effect to symbolize GHTK’s tech-forward evolution and the bridge-ways it creates for Vietnamese merchants to connect supply and demand to deliver growth.
Biti's Hunter emerges as a rallying call—empowering them to push boundaries, make history, and shape culture. With a striking new identity, the brand aims not just to stay relevant, but to own the emotional moments where boldness and progress ignite.
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