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Tag: Creative work

Apple's Glad I Met You
Apple’s Shot on iPhone Chinese New Year film blends live action with stop-motion craft
Posted on February 2, 2026
by Sharona Nicole Semilla
China – Apple has launched Glad I Met You, its annual Shot on iPhone film celebrating Chinese New Year, directed by award-winning filmmaker Bai Xue and captured entirely on iPhone 17 Pro.  The mixed-media short blends live-action storytelling with handcrafted stop-motion animation to tell the story of...
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Prime Video doubles down on Cricket with Pat Cummins
Prime Video doubles down on Cricket with Pat Cummins in new T20 world cup campaign
Posted on January 30, 2026
by Sharona Nicole Semilla
Australia – Prime Video has launched the second instalment of its ‘Go Full Cricket’ campaign in Australia, starring Australian men’s Test captain and Prime Video ambassador Pat Cummins, as anticipation builds for the ICC Men’s T20 World Cup 2026.  Created by Leo Australia, the campaign rolls out...
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ATMOS STUDIOS x THE SYSTEM
Atmos Studios animates the law with ‘The System’ for Arnold Thomas & Becker Lawyers 
Posted on January 30, 2026
by Sharona Nicole Semilla
Australia – Cloud-based VFX house Atmos Studios has delivered its most ambitious work to date with The System, a striking new campaign for personal injury law firm Arnold Thomas & Becker Lawyers that transforms an intimidating legal process into a cinematic, sci-fi experience. Created by Andy Flemming...
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COCA_COLA x FIFA 2026
Coca-Cola captures football’s emotional highs and lows in FIFA World Cup 2026 campaign
Posted on January 28, 2026
by Sharona Nicole Semilla
Atlanta, United States – The Coca-Cola Company has launched its global FIFA World Cup 2026 campaign, inviting fans worldwide to embrace the emotional highs and lows that define football’s biggest stage.  Building on nearly five decades as a FIFA partner across 12 tournaments, the brand continues...
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NIKESKIMS x LISA
NikeSKIMS casts LISA to lead Spring ’26 ballet-led campaign
Posted on January 28, 2026
by Sharona Nicole Semilla
Oregon, United States – NikeSKIMS launches its Spring ’26 Collection through a global campaign fronted by LISA of Blackpink, placing her at the centre of the brand’s first head-to-toe system of dress.  Directed by Sergio Reis and filmed in Paris, the campaign draws from the discipline and artistry...
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LEGO Group teams up with Crocs on multi-year creative collaboration
LEGO Group teams up with Crocs on multi-year creative collaboration
Posted on January 27, 2026
by Teddy Cambosa
According to the companies, the collaboration is designed to create a range of products and experiences that allow consumers to express creativity through both play and fashion.
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JEEP THINGS
Jeep’s new global campaign reframes adventure as more accessible
Posted on January 23, 2026
by Sharona Nicole Semilla
United States – Jeep has launched a new global marketing and advertising campaign titled Jeep Things, reinforcing the brand’s revised pricing strategy and emphasis on delivering greater value across its 4×4 line-up.  The campaign coincides with Jeep’s 85th anniversary in 2026 and highlights...
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FAIRPRICE CNY 2026
FairPrice celebrates the power of small moments this Chinese New Year in new campaign
Posted on January 23, 2026
by Sharona Nicole Semilla
Singapore – FairPrice Group has unveiled its Chinese New Year 2026 campaign, shifting the spotlight from festive spectacle to the small, familiar moments that give the season its meaning. Created by TBWA\Singapore and directed by Tariq Mansor, the Mandarin-first campaign, titled Every Celebration Made...
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Jung von Matt turns Paul Smith’s design philosophy into a global MINI story
Jung von Matt turns Paul Smith’s design philosophy into a global MINI story
Posted on January 22, 2026
by Sharona Nicole Semilla
United Kingdom – Jung von Matt has unveiled a global brand campaign celebrating the latest design collaboration between MINI and British fashion designer Paul Smith. The campaign is translating Smith’s renowned “classic with a twist” philosophy into an immersive, design-led narrative that bridges automotive...
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Spritzer blends storytelling, health focus in CNY 2026 campaign
Spritzer blends storytelling, health focus in CNY 2026 campaign
Posted on January 21, 2026
by Teddy Cambosa
Spritzer said the initiative aligns with growing consumer awareness around sugar intake and overall well-being, positioning its natural mineral water and zero-sugar sparkling offerings as suitable options for festive gatherings.
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