New York, USA – Global adtech data solutions company Lotame has announced key promotions in their global leadership team, namely Eliza Nevers as chief product officer, Hunter Terry as commercial lead for connected TV, and Chris Hogg as global head of platform sales.

Speaking about the promotions, Mike Woosley, chief operating officer at Lotame, said, “We have phenomenal talent leading the company and I want to congratulate Eliza, Hunter and Chris for all their tremendous work over the years. As we continue to innovate to create growth and value across the industry, we look forward to their stewardship to help us drive success in our next phase of growth.”

In her new role, Nevers will continue to operate a first-rate product organisation, develop the talents of her team, and drive global product strategy. In addition to setting the product roadmap and business strategy for 2022, Nevers will be taking a more external focus to help cement the partnerships and relationships required in a very intertwined, complex, and evolving ecosystem.

Speaking about Nevers’ background, Woosley said, “Over the past two years, Eliza has played a pivotal role in helping both marketers and publishers weather digital advertising’s challenges via our industry-leading solutions.”

Meanwhile, Terry will be responsible for advancing Lotame’s technologies, capabilities, and progress in the CTV space on all fronts — customers, data, technology, and partnerships. For Woosley, Terry’s deep experience with Lotame’s core CTV technology and his market-facing experience in all their major markets leave him uniquely positioned to drive the expansion of the business and the partnerships needed to accelerate their success in the CTV landscape.

Lastly, Hogg will be working with Lotame’s regional managing directors and sales executives to align the global organisation and to increase leverage in platform, data, and identity solutions.

Speaking about Hogg’s experience and promotion, Woosley said, “[Hogg] is uniquely positioned to succeed in this new role. As an accomplished leader in our growing UK office, Chris has built and sustained the European businesses through numerous challenges, including a competitive landscape, technology changes, privacy regulations (GDPR, etc.), and Brexit.”

Mumbai, India – Global digital ad verification company Integral Ad Science (IAS) has recently announced the appointment of Saurabh Khattar as its commercial lead for IAS India, where he will be responsible in leading sales operations of the company in India, as well working with brands, agencies, publishers, and platforms in the region.

In this new role, he will focus as on accelerating IAS’s sales operations in India and building strong partnerships with brands, agencies, publishers, and platforms to help them go beyond verification and make every ad impression count

Prior to joining IAS, Khattar was the director of sales and media partnerships at advertising platform Taboola, where he supported leading brands and agencies with digital advertising and content strategies across India and the wider APAC region. Prior to Taboola, he also held sales and marketing roles at corporate gifts supplier 5by7 and the India Infrastructure Publishing Private Limited.

“Joining IAS at this critical point in the company’s journey is an exciting opportunity, as the growth of digital advertising drives a greater need for media quality measurement. India’s digital media market is evolving quickly, and I look forward to working with marketers and publishers to tap into IAS’s solutions that can help drive efficiency and return on their investments in a new way,” he said regarding his appointment.

He will report to Laura Quigley, senior vice president for APAC at IAS.

IAS has been recently involved in various company moves, such as recently with The Global Disinformation Index (GDI), the web-based tool that rates news outlets, in a bid to protect brands from running ads on sites that have been identified for misinformation.