Tag: Campaign
Bangkok, Thailand – UNICEF Thailand has held the UNICEF Blue Star Gala 2026 in Bangkok as part of its Kin Rai Dee #HungryForHope campaign, an initiative aimed at raising awareness about child nutrition and mobilising support to address malnutrition in Thailand and globally. The campaign focuses on promoting...
Kuala Lumpur, Malaysia – Home improvement retailer MR D.I.Y. has rolled out its “Raya Sama-Sama” campaign across Malaysia and Indonesia, bringing together personalities from both markets to highlight themes of hospitality and togetherness during the festive season. The campaign is anchored by a short...
Singapore – Low-cost carrier Scoot, the budget subsidiary of Singapore Airlines, has launched the third edition of its “Singapore Superfans” campaign in partnership with the Singapore Tourism Board (STB), this time turning Singapore’s iconic Merlion into a character that encourages travellers to explore...
Indonesia – PT Bank Central Asia Tbk (BCA) has kicked off its latest Ramadan campaign, encouraging audiences to reflect on family, sincerity, and the quiet acts of devotion that define the holy month. Titled “Ramadan Do It Better on myBCA”, the campaign seeks to raise awareness of myBCA’s features...
Bangkok, Thailand – The Metropolitan Electricity Authority (MEA) has launched a campaign reminding households to adopt energy-efficient appliances and regularly check electrical systems as part of efforts to promote safer and more sustainable electricity use across the Bangkok metropolitan area. The...
Bangkok, Thailand – The Tourism Authority of Thailand (TAT), in collaboration with the Kao Kon La Kao Foundation and Hat Yai Municipality, organised a community walking event in southern Thailand as part of efforts to support tourism recovery in the region following floods in late 2025. Held on 8 March...
Melbourne, Australia – Race week in Melbourne strays off the circuit as PUMA and McLaren Racing staged a beachside fan activation called Ignition Beach at St Kilda Beach, bringing together creators and fans from Southeast Asia and Oceania in the lead-up to the new Formula One season. The event drew a...
Bangkok, Thailand – Real estate developer Central Pattana has marked International Women’s Day 2026 with a series of initiatives highlighting women’s leadership, sustainability, and community development. The activities, organised under this year’s theme “Give To Gain”, bring together women leaders and...
Indonesia – UGREEN, the global consumer electronics brand, has unveiled its “Activate Your Beat” campaign, showcasing its philosophy of designing technology that powers creativity and keeps life in motion. The campaign reflects UGREEN’s approach to developing products that aim to help users stay active,...
Bangkok, Thailand – Nescafé has launched a music-led marketing campaign to support the reformulation of its Nescafé Blend and Brew Rich Aroma product, alongside a consumer activation set to take place at Rajadamnern Stadium later this month. Called “More, So You Can Go All Out,” the campaign positions...
