Tag: Campaign
Kuala Lumpur, Malaysia — Pos Malaysia Berhad is supporting the nationwide Visit Malaysia 2026 (VM2026) tourism campaign with the launch of a special commemorative stamp collection designed to showcase the country’s cultural diversity, iconic destinations and national heritage. The campaign-led stamp...
![[Campaign] Mama Manuals x IKEA](https://marketech-apac.com/wp-content/uploads/2026/06/Campaign-Mama-Manuals-x-IKEA.jpg)
Manila, Philippines – IKEA Philippines is reminding families that moms make everyday life look a little too easy. The home furnishings retailer has launched “Mama Manuals”, a campaign designed to help dads and kids take on the daily household responsibilities that moms often manage behind the scenes. ...
Melbourne, Australia – Zeller is putting the spotlight on the business of hospitality with the launch of ‘No Reservations,’ a new content-led campaign designed to help aspiring venue owners navigate the realities of running a successful hospitality business. Developed by Zeller’s in-house creative...
Kuala Lumpur, Malaysia — Carlsberg Malaysia and creative agency GREY Malaysia launches its new ‘Extra Time’ campaign, featuring a bespoke 14-day digital training plan specifically designed to help Malaysian football fans adjust their sleep schedules ahead of major late-night matchdays. Addressing a common...
CelcomDigi celebrates Kaamatan and Gawai heritage through film highlighting traditional craftspeople
Malaysia – CelcomDigi has launched Tuai Tradisi, a festive film celebrating the artisans and cultural custodians whose work helps sustain the heritage and traditions of East Malaysia’s harvest festivals. Released in conjunction with Pesta Kaamatan and Hari Gawai, the film shines a spotlight on the often-overlooked...
Kuala Lumpur, Malaysia — GXBank Malaysia is challenging traditional banking norms through its new ‘Gegar Sistem’ (Challenge the System) campaign, using the action-packed world of Japanese ‘Tokusatsu’ heroes to encourage Malaysians to rethink outdated financial processes. Created in partnership with Publicis...
Malaysia – Subway Malaysia has rolled out its latest campaign for “The Subway Fold”, which not only introduces a new folded handheld format but also brings together fragments of the brand’s recent creative history into a movement-led, socially native campaign world. Created with Beatnk under the platform...
Kuala Lumpur, Malaysia — Tiger Beer is giving football fans a new way to put their match instincts to the test with the launch of its ‘Tiger Football Heat League,’ a new campaign designed to bring supporters closer to the action before kick-off! As part of the brand’s ongoing ‘Brewed for the Heat...
Singapore – As the countdown to the FIFA World Cup 2026 intensifies, the LEGO Group is rolling out a series of football-themed experiences and builds across Singapore, centred on an immersive activation at Compass One. The campaign includes a pop-up at Compass One’s Atrium from 4 to 21 June, alongside...
Mumbai, India — Visa is tapping into India’s growing appetite for experiences with the launch of its new “Infinitely More” campaign, fronted by Bollywood superstar Shah Rukh Khan as its new ambassador for India. The campaign marks a new chapter for Visa as it seeks to connect with a new generation...
![[Creative Work] Uninfluenced](https://marketech-apac.com/wp-content/uploads/2026/07/Creative-Work-Uninfluenced.webp)