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Tag: Bain & Company

Proxima names ex-TEAM LEWIS’ Nadia Chand as marketing director to boost APAC presence
Proxima names ex-TEAM LEWIS’ Nadia Chand as marketing director to boost APAC presence
Posted on February 20, 2026
by Teddy Cambosa
She was previously marketing director, APAC at TEAM LEWIS, where she led content marketing, lead generation, and go-to-market strategies across the region.
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APAC NiQ and Bain consumer growth report
E-commerce, AI and local brands to drive APAC consumer growth in 2026: report
Posted on December 16, 2025
by Aliza Carmona
Singapore – Asia Pacific is on track to overtake North America as the world’s largest consumer market by 2035, driven by accelerating e-commerce adoption, growing use of AI, and the rise of local brands, according to a joint report by Bain & Company and NielsenIQ (NIQ). Private consumption in the...
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advertising
India's digital ad market outpaces global growth, driven by mobile, AI, and D2C brands: report
Posted on August 27, 2025
by Lyene Marie Darang
India — A new report by Bain & Company highlighted a significant shift in the global advertising market. It showed that ad spend was on track to reach approximately 1% of global gross domestic product (GDP) by 2029. This notable increase from its rough valuation of $1 trillion in 2024 indicated a...
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Malaysia’s digital economy sees 16% increase, to reach $31b in GMV
Malaysia’s digital economy sees 16% increase, to reach $31b in GMV
Posted on November 26, 2024
by Teddy Cambosa
Malaysia’s digital economy has progressed towards profitability while maintaining double-digit growth for GMV. Deeper digital participation among users, effective monetisation strategies, and the recovery of pandemic-impacted sectors are expected to drive continued growth.
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SEA’s digital economy to reach $263b in GMV this year: here’s what sectors drive increased tech adoption
SEA’s digital economy to reach $263b in GMV this year: here’s what sectors drive increased tech adoption
Posted on November 6, 2024
by Teddy Cambosa
From AI-driven travel planners to generative AI-based fraud detection, AI is delivering value across SEA's digital economy, with applications spanning various industries.
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Bain & Company, Kantar, Qualtrics reveal updated industry standards for customer experience practices
Bain & Company, Kantar, Qualtrics reveal updated industry standards for customer experience practices
Posted on October 2, 2024
by Aliza Carmona
The standards offer strategies for CX excellence, guiding businesses in crafting superior customer experiences. 
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WhatsApp Image 2023-11-07 at 11.35
Online travel recovery propels Malaysia’s digital economy to grow 7% and hit $23b in GMV: report
Posted on November 7, 2023
by Teddy Cambosa
According to the report, Malaysia has the fastest-growing transport and food delivery sector in SEA. The sector grew 16%, boosted by Malaysian commuters’ return to offline activities and the continued preference for food delivery. 
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MARKETECH-PHOTOS-_2_
Insurgent disruptors gain market share as consumer preferences shift in Southeast Asia
Posted on October 11, 2023
by Aliza Carmona
Around 23% of market share in 2022 will be accounted for by insurgent disruptors as Southeast Asian consumers’ find ways to satisfy their unmet needs and evolving preferences, a report by Meta, Bain & Company, and DSG Consumer Partners revealed.
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Featured-Images-4-1
PH digital economy to reach $20b by end of 2022: report
Posted on November 24, 2022
by Teddy Cambosa
Google Trends, Temasek, and Bain & Company’s e-Conomy SEA report projects that the Philippine’s digital economy will hit $20b GMV by 2022.
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Philippines-Internet-Economy-Study
PH’s internet economy surges to 93%, the highest in SEA
Posted on November 10, 2021
by Teddy Cambosa
The report by Google, Temasek, Bain & Company unveiled how e-commerce and food delivery were the industries that accelerated Philippines' internet economy.
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