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Tag: Asia Pacific

Logistics company Toll launches new brand positioning ‘Curiosity in Motion’ via VCCP Singapore
Logistics company Toll launches new brand positioning ‘Curiosity in Motion’ via VCCP Singapore
Posted on April 24, 2023
by Teddy Cambosa
Toll Group's refreshed brand direction was done with VCCP Singapore in line with the company’s new focus on the Asia Pacific region.
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SXSW Sydney 2023 appoints agency partners ahead of inaugural APAC event
SXSW Sydney 2023 appoints agency partners ahead of inaugural APAC event
Posted on April 19, 2023
by Teddy Cambosa
South by Southwest (SXSW) is making its debut in Asia-Pacific through SXSW Sydney 2023, and the event has appointed regional agency partners ahead of the event, which will happen in October this year.
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Amazon story featured image (updated)
Amazon launches an accelerator to help sellers expand their businesses in EU
Posted on April 19, 2023
by Teddy Cambosa
EEA helps Amazon selling partners to access Seller Central which eliminates the need to navigate several different tools.
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Foodpanda o2o featured img
foodpanda launches 24/7 pandamart O2O concept store in Hong Kong
Posted on April 18, 2023
by Teddy Cambosa
The concept store located at Sai Ying Pun district adopts an omnichannel retail strategy blended with online and offline channel integration.
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Starbucks’ Greener Store expansion in APAC to set benchmarks for company’s environmental responsibility
Starbucks’ Greener Store expansion in APAC to set benchmarks for company’s environmental responsibility
Posted on April 18, 2023
by Teddy Cambosa
Five Greener Stores across Singapore, Thailand, and Vietnam are amongst the first in the Asia Pacific region to be certified, with over 20 more expected in 2023.
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InMobi new appointment featured
InMobi names Susannah Llewellyn as VP of agency partnerships for APAC
Posted on April 18, 2023
by Teddy Cambosa
Before joining InMobi, Susannah Llewellyn worked as business agency director at Google.
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Meltwater’s enterprise suite with integrated data, AI-based insights offering available in APAC
Meltwater’s enterprise suite with integrated data, AI-based insights offering available in APAC
Posted on April 18, 2023
by Teddy Cambosa
The Meltwater solution provides a unified view of datasets across sources, including media, user-generated content, influencer metrics, business intelligence, and first-party data.
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Marriott Bonvoy appoints Grey Group SG as social media agency for APAC
Marriott Bonvoy appoints Grey Group SG as social media agency for APAC
Posted on April 17, 2023
by Teddy Cambosa
Through the social media mandate, Grey Singapore will promote Marriott Bonvoy’s brand promise through engaging social content, while offering strategic counsel and guidance on brand strategy. 
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Heineken x Le Pub ad featured img
What does ghosting your friends actually look like? Heineken’s latest ‘spooky’ ad shows us what
Posted on April 14, 2023
by Teddy Cambosa
‘The Ghosted Bar’ partially attributed to findings by a YouGov which revealed that almost half of employees in Singapore and Malaysia are guilty of ‘ghosting’ their friends.
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Klook x Mandai Wildlife Featured Img
Mandai Wildlife Group to co-develop regional marketing campaigns with Klook in new tie-up
Posted on April 13, 2023
by Teddy Cambosa
The said partnership will also help in making Mandai Wildlife Reserve as a top-of-mind destination in Singapore.
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