Tag: Artificial Intelligence
Las Vegas, United States — WPP has launched Agent Hub on its AI marketing platform, WPP Open, giving clients access to advanced agentic AI built on decades of the company’s proprietary expertise. Designed as an internal app store, Agent Hub serves as a central library of AI agents that codify WPP’s collective...
Stagwell has announced the launch of “The Machine,” which it describes as marketing’s first agentic operating system, aimed at enhancing how marketers use existing tools and data systems.
As algorithms optimise for engagement and efficiency, brands risk producing work that is technically perfect but emotionally hollow. As creativity enters the picture as the ultimate distinction, making it feel natural and human comes as the challenge. For Ryan Ong, CEO of Kingdom Digital, this creativity...
Singapore — Globe Telecom and Singapore-headquartered technology services firm NCS have completed their joint venture, strengthening their combined digital, cloud, data and AI capabilities while accelerating expansion across Asia Pacific. The deal, first announced on March 26, 2025, sees Globe retaining...
The marketing industry is no stranger to change. From the rise of digital and social platforms to the accelerating impact of AI, automation, and data, marketers today are navigating a landscape defined by constant disruption. Yet amid conversations dominated by technology, tools, and performance metrics,...
Seoul, South Korea — K-snapp has officially launched as Korea’s first AI-powered multilingual K-culture platform, designed to deliver real-time entertainment and cultural news to global audiences without language barriers. The entertainment platform service is operated by Hecto Media, a subsidiary...
Mumbai, India — Haier has released an AI-led Christmas film, marking the festive season with a narrative centered on belief, connection, and the idea of Christmas magic finding its way home. Titled ‘Christmas is for Everyone’ and done alongside SW Network, the film follows an unconventional protagonist,...
Hong Kong – Watsons Water has launched a limited-edition “Hong Kong Landmark” series, its first AI-designed packaging, featuring reinterpretations of the city’s iconic landmarks. The series marks the first time Watsons Water has applied artificial intelligence (AI) technology to its product...
Manolis reflects that his personal favorite use of agents and AI workflows is in automating the mundane, repetitive, and complex tasks, effectively removing friction from the creative process.
California, United States — The Walt Disney Company and OpenAI have reached a landmark three-year licensing agreement that will bring beloved characters from across Disney’s portfolio to Sora, OpenAI’s short-form generative AI video platform. Under the agreement, Sora will be able to generate short,...
![[Rebrand] DDB Group x ALAB](https://marketech-apac.com/wp-content/uploads/2026/06/Rebrand-DDB-Group-x-ALAB.jpg)