SPEAKER'S PROFILE
Maggie spent her career in various commercial role across SEA region, working for MNCs as well as local conglomerates. She joined KC since Oct 2022 and currently leading Baby and Child Care (BCC) Category in KC-Softex Indonesia managing local jewel giants, like Sweety and Happy Nappy. KC-Softex is an acquisition entity of Kimberly Clark in Indonesia.
With a passion for marketing, part of her career accomplishment in last 2 decades includes: the successful launch of MIE SEDAAP outside Indonesia; Traffic turn-around and first-ever global approved fresh chicken menu within Burger King; 2016 Gold award for best performing market within Cereal Partners Worldwide (a JV between Nestle and General Mills), and the viral Oreo BlackPink Mega Activation in Mondelez prior to joining KC.