SPEAKER'S PROFILE
Chayenne Tan is a multi-disciplinary professional with over 20 years of experience. A financial analyst turned marketer, Chayenne has worked in diverse industries and fields – from financial services and Fortune 500 MNCs to agency where she headed integrated marketing portfolios for brands such as Adidas, Nestle, Goodyear, HTC and Tefal. She is currently MRT Corporation’s GM of Product Development and Digital Marketing, where her remit is to develop strategies to grow new non-fare revenue for the country’s premier urban transit owner.