SPEAKER'S PROFILE
Caroline Setiabudi is a dynamic marketing leader with a proven track record in driving brand growth through data-driven strategies and creative storytelling. Currently leading the digital marketing team at Bank Mega, she spearheaded the viral success of the brand’s TikTok presence, amassing over 80 million organic views. With expertise spanning digital transformation, content strategy, and customer engagement, Caroline is passionate about driving impactful campaigns that resonate with today’s consumers and deliver measurable business outcomes.