SPEAKER'S PROFILE
Alex Goh, a dedicated marketing professional, currently leads Global Marketing at MR D.I.Y. Group. With over a decade of marketing experience, Goh has a notable track record leading the partnership & loyalty program at Watsons Malaysia and overseeing marketing initiatives in both Malaysia and Singapore during his tenure at Courts Malaysia. Armed with a Bachelor of Science in Statistics from Universiti Malaya, Goh’s marketing expertise has been instrumental in driving the success of brands, as demonstrated by MR.DIY’s recent shock-vertising campaign, ‘Kecil dan Besar MR.DIY Ada,’ featuring the ‘Largest Inflatable Iron in Malaysia’.