Category: Southeast Asia
China Tangshan, a TCM seller established in the '70s in Singapore, used to overlook digital as a priority, not until the events aroused its unprecedented need.
Erwin Goh has been tapped by media agency Trapper Group to be the new general manager of its media brand arm, SEED.
New data from iPrice unveils the stark impact of BTS among global brands when they are tapped as global brand ambassadors.
Thai conglomerate C.P. Group has released a new brand film titled 'Beautiful Run', to restore the value of gratitude among Thais.
DEVRIES Global notes that skincare in Singapore has been at a all-time high preference among Gen Z consumers.
Isentia notes in its latest report how wide the scope of the BTS McDonald's meal has been in the Philippines, a testament of a successful campaign.
Ferrer, who used to be its Connections Strategy and Research Lead, is expected to bring the agency forward in a data-driven culture in taking over its data science and strategy.
Created in collaboration with Wolf Bangkok, the new campaign by Grab aims to encourage the cash-loving nation to use its e-wallet service.
On our first-ever 'The Inner State' feature series, we've talked to four industry leaders on their thoughts and insights on the rise of K-pop brand ambassadors.
Valerie Jaquet, formerly of Unruly, will now oversee InMobi's programmatic business operations in Southeast Asia.
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