Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME
  • Home
  • Agenda
  • Speakers
  • Partners
  • Contact Us
  • Other Events
    • What’s NEXT in Marketing: Customer Engagement in 2025
    • What’s NEXT in Marketing: Philippines 2025
    • What’s NEXT in Marketing: Hong Kong 2025
  • Home
  • Agenda
  • Speakers
  • Partners
  • Contact Us
  • Other Events
    • What’s NEXT in Marketing: Customer Engagement in 2025
    • What’s NEXT in Marketing: Philippines 2025
    • What’s NEXT in Marketing: Hong Kong 2025
Register

20 February 2025
One Farrer Hotel

February 20, 2025 8:00 am

100

days

24

hours

60

minutes

60

seconds

Register

20 February 2025

Venue: One Farrer Hotel

MARKETECH APAC’s What’s NEXT in Marketing: Singapore 2025 aims to reshape the marketing landscape. Building on the success of previous editions, this conference remains a key event in Singapore, providing brands and marketers with the latest insights, strategies, and tools to thrive in a constantly evolving industry.

In just one dynamic day on 20 February at One Farrer Hotel, industry leaders will come together to share knowledge, spark innovative ideas, and explore the future of marketing.

As a cornerstone event in the What’s NEXT in Marketing Series 2024-2025, this conference offers an exceptional opportunity to grow your network, refine your marketing approaches, and achieve success in the Singaporean market.

Register

Agenda

February 20, 2025

none

8:00 AM

8:55 AM

REGISTRATION

8:00 AM

8:55 AM

REGISTRATION

SPEAKERS

8:55 AM

9:00 AM

OPENING REMARKS

8:55 AM

9:00 AM

OPENING REMARKS

SPEAKERS

PERSONALISATION

9:00 AM

9:20 AM

Keynote Presentation: Beyond Demographics: Predictive Analytics and Personalisation in Marketing

9:00 AM

9:20 AM

Keynote Presentation: Beyond Demographics: Predictive Analytics and Personalisation in Marketing

  • From Data to Delight: Leveraging Behavioral Insights for Deeper Consumer Connections
  • Tools of the Trade: Essential Technologies for Capturing and Analysing Real-Time Consumer Data
  • Agility in Action: Adapting Marketing Strategies on the Fly with Predictive Analytics

SPEAKERS

Rahul Singh

Rahul Singh

Assistant Director, Global Marketing & Strategy

Nanyang Technological University Singapore

CUSTOMER EXPERIENCE

9:20 AM

9:40 AM

Keynote Presentation: The Future of Customer Experience

9:20 AM

9:40 AM

Keynote Presentation: The Future of Customer Experience

  • Discover the key customer experience trends shaping 2025, from rising consumer expectations to the demand for more seamless digital interactions.
  • This session will dive into the next evolution of messaging—RCS—and its role in transforming how brands connect with their audiences.

SPEAKERS

Neil Patwardhan

Neil Patwardhan

Chief Sales Officer APAC

Sinch

9:40 AM

10:10 AM

Panel Discussion: Cultivating a Customer-Centric Culture: The Key to Transforming CX Excellence

9:40 AM

10:10 AM

Panel Discussion: Cultivating a Customer-Centric Culture: The Key to Transforming CX Excellence

  • Utilising Data to Inform Customer-Centric Strategies: How to collect, analyse, and leverage customer data to drive improvements in CX.
  • The Role of Technology in Customer-Centricity: How technologies like CRM, AI, and automation enhance personalised, efficient experiences

SPEAKERS

Bipasha Minocha

Bipasha Minocha

Group Chief Marketing Officer

EtonHouse International Education Group

Asnawi Jufrie

Asnawi Jufrie

Vice President & General Manager of Southeast Asia

SleekFlow

Raushida

Raushida Vasaiwala

Strategic Advisor | Martech & SaaS Sales

Chris Baker

Chris Baker

Founder (Moderator)

Totem Media

CUSTOMER ENGAGEMENT

10:10 AM

10:40 AM

Keynote Presentation: Navigating Customer Engagement in 2025

10:10 AM

10:40 AM

Keynote Presentation: Navigating Customer Engagement in 2025

  • Deep dive into the future of customer engagement and gain actionable insights for this year’s marketing strategies.

SPEAKERS

Zon Lim

Zon Lim

VP, Marketing, APAC

Braze

10:40 AM

10:55 AM

MORNING TEA BREAK

10:40 AM

10:55 AM

MORNING TEA BREAK

SPEAKERS

OMNICHANNEL

10:55 AM

11:25 AM

Panel Discussion: Adapting to Tomorrow’s Customers: Enhancing Omnichannel Platforms to Strengthen Your Brand Strategy

10:55 AM

11:25 AM

Panel Discussion: Adapting to Tomorrow’s Customers: Enhancing Omnichannel Platforms to Strengthen Your Brand Strategy

  • Real-Time Experience: Meeting customer cxpectations with instant personalisation
  • AI-Driven Customisation: Enhancing customer experiences through advanced marketing techniques
  • Omnichannel Integration: Seamlessly connecting customer journeys across multiple touchpoints

SPEAKERS

Jaren Loy

Jaren Loy

Head (Digital Growth)

FairPrice Group

_Saurabh Mathur

Saurabh Mathur

Head, Customer Experience and Digital Marketing

Income Insurance Limited

Natalja Voronova

Natalja Voronova

Regional Marketing Director, ASEANZ

The Goodyear Tire & Rubber Company

Jem Loh

Jem Loh

Head of Communications & Channels, APAC (Moderator)

Riot Games

11:25 AM

11:55 AM

Keynote Presentation: Maximising Marketing Impact: The Power of Two-Way Engagement and Data Cleansing for Personalised Communication

11:25 AM

11:55 AM

Keynote Presentation: Maximising Marketing Impact: The Power of Two-Way Engagement and Data Cleansing for Personalised Communication

  • Personalised Engagement: Ensure seamless and personalised interactions across omnichannel platforms.
  • Optimise Acquisition & Onboarding: Reduce friction in sign-ups with real-time phone number validation, ensuring higher-quality leads, lower drop-off rates, and improved marketing attribution.
  • Maximise ROI & Retention: Lower acquisition costs, boost conversion rates, and enhance lifetime value with data-driven, omnichannel engagement strategies.

SPEAKERS

Shawn Kok

Shawn Kok

Senior Solutions Engineer

Telesign

11:55 AM

12:55 PM

ROUNDTABLE DISCUSSION

11:55 AM

12:55 PM

ROUNDTABLE DISCUSSION

This roundtable session provides an interactive platform for connecting with industry peers, sharing valuable insights, and exploring key marketing topics. It’s an excellent opportunity to engage in meaningful discussions, exchange experiences, and gain new perspectives from fellow professionals.

Such topics include:

  • Content Marketing
  • Conversational Marketing
  • Customer Engagement
  • Customer Experience
  • Customer Insights
  • Data & Analytics
  • Digital Advertising
  • Digital Transformation
  • Generative AI
  • Influencer Marketing
  • Omnichannel Marketing
  • Performance Marketing

SPEAKERS

12:55 PM

1:55 PM

NETWORKING LUNCH

12:55 PM

1:55 PM

NETWORKING LUNCH

SPEAKERS

1:55 PM

2:20 PM

Fireside Chat: From Real-Time Insights to Omnichannel Success: Mastering the Art of Seamless Customer Journeys

1:55 PM

2:20 PM

Fireside Chat: From Real-Time Insights to Omnichannel Success: Mastering the Art of Seamless Customer Journeys

  • The Power of Now: Leveraging Real-Time Data for Agile Marketing Strategies
  • Connected Journeys: Integrating Omnichannel Touchpoints for a Unified Customer Experience
  • Speak Their Language: Unlocking the Potential of Localisation Marketing in Your Campaigns

SPEAKERS

Clarisse Desgeorge

Clarisse Desgeorge

Omnichannel Director South Asia Pacific

Tiffany&Co

Michelle

Michelle Tenoudji

Global Business Director

Clickr (Moderator)

DATA & ANALYTICS

2:20 PM

2:40 PM

Keynote Presentation: The Future of Measurement: AI-Powered Predictions in a Privacy-Centric World

2:20 PM

2:40 PM

Keynote Presentation: The Future of Measurement: AI-Powered Predictions in a Privacy-Centric World

  • Privacy-centric marketing: Data privacy is now vital for marketing, with regulations like GDPR and the decline of third-party cookies changing how data is collected and used.
  • AI for measurement: AI can predict and fill missing data, improving accuracy and enabling better predictions, even with privacy restrictions.
  • Accurate data is key: AI needs accurate data to work effectively. Prioritize data quality and robust measurement strategies.
  • Google’s privacy solutions: Tools like Google Consent Mode and Google Analytics help marketers measure effectively and achieve goals while respecting user privacy.

SPEAKERS

Naohiro Yamaura (1)

Naohiro Yamaura

Chairman

Sparkline

PERFORMANCE MARKETING

2:40 PM

3:20 PM

Panel Discussion: Driving Success: Charting the Path Forward in Performance Marketing

2:40 PM

3:20 PM

Panel Discussion: Driving Success: Charting the Path Forward in Performance Marketing

  • Evolution of Performance Marketing: The role of technologies, automation, and data in reshaping performance marketing
  • Cross-Channel Integration: Strategies for creating cohesive and effective cross-channel marketing campaigns
  • The Shift to Mobile-First Performance Marketing: The growing importance of mobile in performance marketing and customer acquisition

SPEAKERS

Caitlin Nguyen

Caitlin Nguyen

Head of Digital and Customer Engagement, Established Pharmaceuticals

Pei Ee Chng

Pei Ee Chng

B2B Digital Marketing (Head)

Canon Singapore Pte Ltd

Julien Dahmoun

Julien Dahmoun

Head of Social & Digital Marketing

StarHub

Deanson Lee

Deanson Lee

Head of Digital (Moderator)

Havas Media Network

3:20 PM

3:35 PM

AFTERNOON TEA BREAK

3:20 PM

3:35 PM

AFTERNOON TEA BREAK

SPEAKERS

BRANDING

3:35 PM

4:10 PM

Panel Discussion: True Connections: The Power of Branding in Creating Meaningful Relationships

3:35 PM

4:10 PM

Panel Discussion: True Connections: The Power of Branding in Creating Meaningful Relationships

  • Leveraging Technology for Deeper Connections: Exploring how digital platforms enhance brand-consumer relationships.
  • Emotional Resonance: Understanding the impact of emotions on consumer decision-making

SPEAKERS

Alyssa Ng

Alyssa Ng

Marketing Communications (Head)

DHL Express Singapore

Mira Bharin

Mira Bharin

Chief Marketing Officer

Trust Bank

Brenda Maderazo

Brenda Maderazo

Deputy Director, Marketing

Health Promotion Board

Sam Knight

Sam Knight

Head of Strategy and Planning (Moderator)

H&M

INFLUENCER MARKETING

4:10 PM

4:50 PM

Panel Discussion: The Power of Consumer Voice: How consumer-generated content shifted the balance of power between brands and consumers

4:10 PM

4:50 PM

Panel Discussion: The Power of Consumer Voice: How consumer-generated content shifted the balance of power between brands and consumers

  • Trust and Credibility: Genuine vs Incentivised Content
  • Leveraging CGC for Growth: How brands can effectively collaborate with consumers to create impactful strategies in 2025 and beyond
  • When Consumer Voices Became Louder than Brands: Significant impact of CGC to brand reputation—positive or negative

SPEAKERS

Ke Wei Chua

Ke Wei Chua

Head of Marketing

Fitness First Singapore

Sahaj Khunteta

Sahaj Khunteta

Head of Regional Analytics and GenAI Enablement

Intel Corporation

Joon Ming Yeo

Joon Ming Yeo

Former Head of Marketing and Commercial Operations

Urban Company

Sylvia Chan

Sylvia Chan

Social Media & Business Life Coach, Travel Content Creator (Moderator)

Travels With Syl

none

4:50 PM

4:55 PM

CLOSING REMARKS

4:50 PM

4:55 PM

CLOSING REMARKS

SPEAKERS

See Agenda for Day 2

Request for Agenda

Kindly fill out the form below and we will get back to you.

Speakers

Zon Lim
Zon Lim
VP, Marketing, APAC
Braze
  • View Speaker Profile

107351

No biography found.
Pei Ee Chng
Pei Ee Chng
B2B Digital Marketing (Head)
Canon Singapore Pte Ltd
  • View Speaker Profile

107044

No biography found.
Michelle
Michelle Tenoudji
Global Business Director
Clickr
  • View Speaker Profile

106060

With 14 years in the industry, Michelle’s expertise lies in go-to-market strategies, generating demand, & expanding clientele across APAC, including Japan. With a portfolio featuring giants like P&G & LVMH, Michelle showcases Clickr’s reach beyond SG to MY, SEA, & Japan.

Alyssa Ng
Alyssa Ng
Marketing Communications (Head)
DHL Express Singapore
  • View Speaker Profile

105074

With more than 16 years’ of marketing experience across the diverse Asia Pacific markets, Alyssa is a senior marketer with proven experience in Branding and Communications, Integrated and Digital Marketing, Partner and Channel Marketing, and Strategic Alliances. Prior to her current role with DHL Express Singapore where she is heading up Marketing and Communications, she has previously managed brands and products across both B2B and B2C industries, which includes technology, education, and retail.

Bipasha Minocha
Bipasha Minocha
Group Chief Marketing Officer
EtonHouse International Education Group
  • View Speaker Profile

103098

Bipasha is a key driver of brand development, marketing strategies, and admissions at EtonHouse International Education Group, which has over 100 pre-schools and international schools in 9 countries. As a senior leader within the organisation, she oversees the performance of pre-schools, international schools, and enrichment programmes across the group. Her strategic leadership has played a crucial role in differentiating the group’s offerings, allowing EtonHouse to successfully serve both premium and affordable education segments.
Jaren Loy
Jaren Loy
Head (Digital Growth)
FairPrice Group
  • View Speaker Profile

104531

Jaren is the Head, Digital Growth at the FairPrice Group with key focus in driving growth and partnerships for Retail Media Network. Prior to FairPrice Group, Jaren spent over a decade in performance marketing, digital media, CRM, MarTech, and product management related roles in organisations across different industries and regions.

Ke Wei Chua
Ke Wei Chua
Head of Marketing
Fitness First Singapore
  • View Speaker Profile

105589

Ke Wei Chua brings over 13 years of diverse marketing experience across multiple industries, blending analytical rigor with creative execution to drive impactful results. Passionate about empowering businesses, she excels at leveraging insights to craft marketing strategies that fuse storytelling with data-driven decision-making. This unique combination of creativity and analytics positions her as a dynamic and multi disciplinary marketer who thrives on delivering measurable business outcomes and fostering meaningful audience engagement.

As the Head of Marketing at Fitness First Singapore, Chua spearheads transformative marketing initiatives, seamlessly aligning strategies with overarching business objectives. Her leadership focuses on building enduring brand connections, designing innovative customer experiences, and driving growth and loyalty in a competitive landscape.

Sam Knight
Sam Knight
Head of Strategy and Planning (Moderator)
H&M
  • View Speaker Profile

107418

No biography found.
Deanson Lee
Deanson Lee
Head of Digital (Moderator)
Havas Media Network
  • View Speaker Profile

108225

Deanson is a results-driven digital leader with over 10 years of experience in the media industry. As Head of Digital at Havas Media Network, he leads a team helping clients thrive in an ever-changing digital world. Previously, he was Digital Lead at Nestlé Singapore and Consultant at Ebiquity, where he specialised in client education, audits, and strategy. Deanson’s expertise in crafting tailored digital roadmaps makes him a trusted partner across industries.
Brenda Maderazo
Brenda Maderazo
Deputy Director, Marketing
Health Promotion Board
  • View Speaker Profile

107932

Brenda provides strategic leadership in the development of integrated marketing communication campaigns to advance Singapore’s national health agenda through the Health Promotion Board’s consumer engagement efforts. Occasionally, she also guest lectures in the National University of Singapore’s Saw Swee Hock School of Public Health. Over the years, she has led numerous award-winning marketing campaigns and million-dollar fundraising projects in her professional career spanning health, government, not-for-profit, education and media organisations in Singapore and the Philippines.

_Saurabh Mathur
Saurabh Mathur
Head, Customer Experience and Digital Marketing
Income Insurance Limited
  • View Speaker Profile

106773

Currently heading Customer Experience and Digital marketing at Income Insurance, Saurabh is a leader bringing together best technologies, thinking minds, methodologies & brand understanding to solve for a problem or build for an opportunity. His definition of creativity and innovation is attempting to solve big, hairy problems with a mixture of process, human centred design, a diverse team and unconventional thinking

Sahaj Khunteta
Sahaj Khunteta
Head of Regional Analytics and GenAI Enablement
Intel Corporation
  • View Speaker Profile

105591

Sahaj has over 15 years of diverse marketing & insights/analytics experience, spanning both B2C and B2B domains. He has led functions such as marketing strategy, campaign and media management, website and research & analytics, working with prestigious agencies like Nielsen, Nielsen McKinsey Incite, JWT, and global tech brands like Intel.

His expertise encompasses designing and managing media campaigns tailored to various audience segments, online retail marketing, content planning, market research, website management, and data analytics. This extensive experience enables him to seamlessly integrate insights across the consumer and customer journey, creating impactful experiences that resonate.

In his current role as Head of Market Insights & Analytics at Intel Asia Pacific and Japan, he manages and continues to learn from his team of skilled data & business analysts. As a team, their role is to structure data across varied data streams (website, CRM, search, social listening, surveys, custom research, 3rd party insights, etc.) to inform GTM strategy and tactics while leveraging insights for enabling business growth, improving marketing effectiveness & consumer / customer experience.

Rahul Singh
Rahul Singh
Assistant Director, Global Marketing & Strategy
Nanyang Technological University Singapore
  • View Speaker Profile

108478

Rahul Singh is an expert at connecting the three Is – idea, insight, and individual who sums up his life as ABC –  author, banker, and community builder. Having an illustrious career in banking including sales & trading, content management, and Global Products & Solutions, he is currently Assistant Director of Global Marketing & Strategy at Nanyang Technological University Singapore. A thought leader and bestselling author, Rahul is renowned for his compelling perspectives on corporate purpose, cross-cultural understanding, and conscious capitalism. His notable books include You Know the Glory, Not the Story, Engineering to Ikigai, and An Atheist Gets the Gita. He is also the co-Founder of Gyanalogy a platform inspire purposeful living.

Jem Loh
Jem Loh
Head of Communications & Channels, APAC (Moderator)
Riot Games
  • View Speaker Profile

104912

Jem is the Head of Communications and Channels for Riot Games in Asia Pacific, overseeing social channels, PR, influencer and community management for the Riot’s games and esports including League of Legends and the VALORANT Champions Tour Pacific.

With nearly 20 years of marketing and communications experience, Jem has held roles at BANDAI NAMCO Entertainment, The Walt Disney Company, and Wargaming Asia, building on a foundation as a visual artist, reporter, and design lecturer.

Neil Patwardhan
Neil Patwardhan
Chief Sales Officer APAC
Sinch
  • View Speaker Profile

109630

Neil is the Chief Sales Officer for APAC at Sinch, driving data-driven growth and customer engagement strategies. With deep expertise in digital marketing, go-to-market execution, and global partnerships, he helps brands create seamless, scalable customer experiences. A passionate leader, he champions innovative communication solutions that connect businesses with their audiences in meaningful ways.

Asnawi Jufrie
Asnawi Jufrie
Vice President & General Manager of Southeast Asia
SleekFlow
  • View Speaker Profile

108133

Asnawi Jufrie, SleekFlow’s General Manager, oversees SleekFlow’s day-to-day operations and leads the social commerce platform’s growth in Southeast Asia. As the first key hire outside Hong Kong’s headquarters, he brings forth his domain expertise in the CRM space, and business development for SaaS companies. He is a firm believer in building a better tomorrow and is driven to bring the power of social commerce to the SEA region. Prior to joining SleekFlow, Asnawi was the ASEAN Team Lead, Business Development at the leading cloud computing company, Salesforce, and an ex-Management Consultant at PwC focusing on Tech and International Development projects with the private and public sectors.

Naohiro Yamaura (1)
Naohiro Yamaura
Chairman
Sparkline
  • View Speaker Profile

107630

Naohiro is a seasoned digital marketing consultant with a distinguished career spanning over three decades in the Japanese advertising and digital business landscape. He is a sought-after university lecturer and corporate trainer specializing in digital marketing. A prolific author, he has published eight books on Google Analytics and digital marketing. He holds a MBA from the National University of Singapore.

Julien Dahmoun
Julien Dahmoun
Head of Social & Digital Marketing
StarHub
  • View Speaker Profile

105593

Julien is a digital marketing expert who spent most of his career at Ogilvy, where he evolved from social media buyer to APAC’s Performance Marketing Director, focusing mostly on consumer electronics and healthcare brands. His journey spans Brussels, Amsterdam, and Singapore, leading to his current role as the Head of Digital & Social Marketing at StarHub.

Shawn Kok
Shawn Kok
Senior Solutions Engineer
Telesign
  • View Speaker Profile

107934

Shawn Kok brings over 14 years of expertise in digital identity, solution architecture, communication, and fraud prevention. He has held key roles at LexisNexis Emailage, Apple, and Telesign, driving fraud prevention, payment solutions, and user engagement & communication. Passionate about risk assessment and safeguarding online ecosystems, Shawn focuses on leveraging digital identity and communication to effectively prevent and mitigate fraud, delivering impactful solutions that protect businesses and users.

Natalja Voronova
Natalja Voronova
Regional Marketing Director, ASEANZ
The Goodyear Tire & Rubber Company
  • View Speaker Profile

107645

Natalja is a senior business leader with nearly 20 years of marketing experience across FMCG, pharma and automotive industries across global, regional and local roles. She is creative at heart, strategic in mind and a servant leader.

Over the years Natalja has successfully led marketing teams to deliver disruptive product innovations, award winning marketing campaigns and social impact initiatives. Natalja is a passionate D&I champion who promotes gender diversity within and outside her organisation.

Clarisse Desgeorge
Clarisse Desgeorge
Omnichannel Director South Asia Pacific
Tiffany&Co
  • View Speaker Profile

105079

Clarisse Desgeorge, born in 1977 in Paris (France), is the Director of Omnichannel for South Asia Pacific at Tiffany & Co. With two decades of experience in the luxury sector and 15 years in managerial roles, Clarisse worked at Cartier, TUMI and Bell & Ross before joining LVMH and Zenith in 2018 as Chief Marketing and Digital Officer based in Switzerland.

In this newly created role at Tiffany, Clarisse is responsible for the omnichannel client journey to optimize client experience and satisfaction in South Asia Pacific. She is driving the digitalization of the brand and the shift towards a client-centric organization in the region with the expansion of Ecommerce, Client contact centers and the roll-out of Clientelling and Data insights strategies.

Chris Baker
Chris Baker
Founder (Moderator)
Totem Media
  • View Speaker Profile

109115

As the founder of Totem Media, Chris is keenly focused on what the future of marketing looks like.

He writes, speaks and works with clients to help unlock growth opportunities with new markets, channels and technologies. Totem reports and white papers on topics such as China, DTC branding, AI and social commerce have been downloaded 1.0million+ times.

In his 20 years of experience as a marketer and strategic planner Chris has been centered around connecting the global, China and APAC ecosystems, re-mixing best practices from each area. He has helped some of the world’s top brands achieve meaningful breakthroughs; Apple, Volkswagen, Starbucks, Nike/Converse, Virgin, Omega/Swatch Group, Tencent, New Balance, Disney, among others.

Sylvia Chan
Sylvia Chan
Social Media & Business Life Coach, Travel Content Creator (Moderator)
Travels With Syl
  • View Speaker Profile

108285

Sylvia Chan is a full-time business and life coach, guiding individuals and organisations to unlock their full potential.
After 15 exciting years at the forefront of Singapore’s media scene spearheading a 7-figure agency – working on everything from presidential elections to hundreds of successful online marketing hits —she made the leap into coaching. With first-hand experience in the industry, Sylvia’s coaching is highly relevant to Singapore’s ever-evolving landscape.
Beyond coaching, she’s also a passionate travel content creator, sharing her adventures and insights with a global audience with 30M views.
Mira Bharin
Mira Bharin
Chief Marketing Officer
Trust Bank
  • View Speaker Profile

103072

Mira Bharin was appointed Chief Marketing Officer at Trust Bank in September 2023. She is responsible for developing and delivering Trust’s marketing strategy to drive its business, brand promise and strategic intent.

Mira is a seasoned marketing leader with over 20 years of experience with some of the world’s biggest consumer brands in tourism, beauty and lifestyle such as Procter & Gamble and L’Oréal Singapore.

Prior to Trust, Mira was Divisional Director Marketing and Guest Experience at Sentosa Development Corporation, where she elevated campaigns and built partnerships to increase the brand’s equity and growth. She has also managed corporate branding at NTUC Enterprise.

Mira graduated from Boston University with a bachelor’s degree in International Relations.

Joon Ming Yeo
Joon Ming Yeo
Former Head of Marketing and Commercial Operations
Urban Company
  • View Speaker Profile

106779

Joon Ming heads the marketing function in Urban company Singapore and has overall responsibility on delivering growth through sustainable brand building. He is part of the leadership team that led a 10x scale up of the business since its inception in Singapore back in 2020. Prior to Urban company, Joon had experience working across various industries, from FMCG to healthcare and alcohol.

Caitlin Nguyen
Caitlin Nguyen
Head of Digital and Customer Engagement, Established Pharmaceuticals
  • View Speaker Profile

105580

Ms. Caitlin Nguyen is an expert in growth marketing with over 25 years of experience in APAC, Europe, and the United States. She specializes in digital business transformation in developed and emerging markets. She is highly skilled in developing and delivering key organizational transformation capabilities, including digital business models, online and omnichannel commerce development, digital marketing, D2C, D2B2C, and B2B. She has led digital and marketing transformation for consumer-driven brands at Abbott, Philips, Sanofi, Fonterra, Unilever, Heineken, Coca-Cola, among others.

Currently leading digital and customer engagement at Abbott, Caitlin is also an advisor for Martech, educational, and youth development organisations in APAC.

Raushida
Raushida Vasaiwala
Strategic Advisor | Martech & SaaS Sales
  • View Speaker Profile

108288

Raushida Vasaiwala is a seasoned MarTech sales leader with 20+ years of experience across APAC and the Middle East, driving revenue growth and leading high-performing teams most recently at Isentia, Celtra, and Azira. With deep experience in Location Intelligence, Creative Automation, Social Listening & Audience Intelligence, Raushida helps brands navigate evolving marketing landscapes through innovative tech solutions.

Speaker Photo
x

Sponsors

Gold Sponsors

Braze_Sponsor Logo

Braze is a leading comprehensive customer engagement platform that powers interactions between consumers and brands they love. With Braze, global brands can ingest and process customer data in real-time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns and continuously evolve their customer engagement strategies. The company is headquartered in New York with 10+ offices across North America, Europe and APAC.

Loading...
Sponsor Logo

x
Sparkline_Sponsor Logo

Founded in 2013, Sparkline Pte Ltd is a leading digital analytics consultancy based in Singapore. Specializing in Google Analytics 4, tag management, and marketing optimization, Sparkline empowers organizations— including Fortune 500 companies— to leverage data for enhanced customer experiences and business growth. Through customized consulting, training, and technology solutions, Sparkline drives digital maturity, strengthens data governance, and delivers measurable impact, helping businesses thrive in the digital landscape.

Loading...
Sponsor Logo

x
Telesign_Sponsor logo

Telesign provides Continuous Trust™ to leading global enterprises by connecting, protecting, and defending their digital identities. Telesign verifies over five billion unique phone numbers a month, representing half of the world’s mobile users, and provides insights into the remaining billions. The company’s powerful machine learning and extensive data science deliver identity risk recommendations with a unique combination of speed, accuracy, and global reach. Telesign solutions provide fraud protection, secure communications, and enable the digital economy by helping companies and customers to engage with confidence. Learn more at telesign.com.

Loading...
Sponsor Logo

x

Silver Sponsor

Clickr_Sponsor logo

Clickr is an integrated Digital Marketing, Creative and Tech agency, consulting holistically on MarTech, Web Design, Web Development, Performance Marketing, Big Data, Online Communications and Digital Transformation Strategies to help brands drive business growth through impactful digital campaigns and enablement projects. Our culturally diverse and multicultural team spread across South East Asia from Media, Content, Design, Business Intelligence (BI), Customer Experience (CX), User Experience (UX), e-Commerce, Analytics and Technology backgrounds, bring a wealth of experience, viewpoints and ideas to our multinational clientele base. Founded in 2009, Clickr is headquartered in Singapore and is a subsidiary of Underworks Japan Co. Ltd.

Loading...
Sponsor Logo

x

Event Partner

Digital Ark_Logo

Digital Ark is a creative agency that creates compelling visual solutions for advertising, marketing, business, and entertainment. We specialize in creating strategic communications that adapt seamlessly across static print and dynamic digital media channels.

Loading...
Sponsor Logo

x
GrabAds_Sponsor Logo

With GrabAds, clients can leverage Grab’s online and offline advertising platform to broadly reach millions of users in South East Asia, or specifically target audiences by user behaviour.

GrabAds can help your brand and business deliver results that matter by:
(1) Helping you Reach High Value Users with Proven Purchase Power
(2) Offering Action Based Formats that drive Results
(3) Leveraging Grab eco-system to deliver O2O purchase results

Loading...
Sponsor Logo

x
Meiro_Sponsor Logo
Meiro‘s Customer Data & Experience Hub simplifies data management for businesses with a focus on security, flexibility, and actionable insights. Based in Singapore, Meiro unifies customer data into a single view, enabling hyper-personalized experiences that boost customer lifetime value and ROMI. designed for security-focused brands, Meiro supports private deployments across major cloud platforms, ensuring compliance with global privacy regulations. Its vision empowers businesses to deeply connect with customers through secure, meaningful, and personalised interactions.
Loading...
Sponsor Logo

x
PR Newswire_Sponsor Logo

PR Newswire, a Cision Ltd. company, is a leading global provider of news distribution and earned media software and services. Together with Cision’s cloud-based communications product suite, our services enable marketers, corporate communicators, and investor relations officers to identify key influencers, engage target audiences, craft and distribute strategic content, and measure meaningful impact.  Combining the world’s largest multi-channel, multi-cultural content dissemination network with comprehensive workflow tools and platforms, we power the stories of organizations globally.

Loading...
Sponsor Logo

x
Sponsor Logos

Sinch is pioneering the way the world communicates.More than 150,000 businesses — including many of the world’s largest tech companies — rely on Sinch’s Customer Communications Cloud to improve customer experience through mobile messaging, voice, and email. Sinch has been profitable and fast-growing since it was founded in 2008. It’s headquartered in Stockholm, Sweden, with shares traded at NASDAQ Stockholm: XSTO:SINCH.Learn more at sinch.com.

Loading...
Sponsor Logo

x

Lead the conversation on the future of marketing! Reach out to us at [email protected].

Become a Sponsor

Kindly fill out the form below and we will get back to you.

Access Pass

BRAND MARKETERS

BRAND MARKETERS PASS

Access to all sessions.

Access to all presentation materials (subject to speakers’ approval).

Access to the roundtable discussion.

Access to networking breaks and lunch.

With complete access to anything and everything in the conference, you won’t be missing out on Q&A’s, interaction and engagement with other attendees, demos from exhibitors, and more exciting opportunities! All on-demand materials will be made available.

S$590

/Standard

/Early Bird

VENDORS

VENDORS PASS

Access to all sessions.

Access to all presentation materials (subject to speakers’ approval).

Access to the roundtable discussion.

Access to all networking breaks and lunch.

With complete access to anything and everything in the conference, you won’t be missing out on Q&A’s, interaction and engagement with other attendees, demos from exhibitors, and more exciting opportunities! All on-demand materials will be made available.

S$1,290

/Standard

/Early Bird

Reasons Why You Should Attend

Networking_1

Networking

With the goals of conquering 2025, absorb the energy and connect in-person with marketing peers. Join the conversation in strengthening your resolution for the coming year!

Knowledge-Sharing

Knowledge-Sharing

Learn from the best–discover what works for your brand through case studies, the latest marketing trends, and more, to be presented in the conference.

Stay-Competitive

Stay Competitive

In this ever-changing industry, staying on top of trends and evolving technologies is a must. Expose and equip yourself with valuable industry insights and find out the strategies and tools that will boost your marketing campaigns for 2025.

Growth

Growth

From professional growth to your team’s to your brand’s–the conference will bring you the inspiration, motivation, development, experience, and opportunities to face the rest of the year and 2025 with confidence!

Register

Get In Touch
with Us

  • Call/Message Us

+63 922 895 9162

  • Sponsorship & Awards

Joven Barceñas

[email protected]

  • General Contact

[email protected]

  • Speaker Opportunities

Katherine Sy

[email protected]

  • Registrations

Faye Vita

[email protected]

Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Events

What's NEXT in Marketing Series
  • Singapore
  • Philippines
  • Hong Kong
  • Indonesia
  • Malaysia
Retail & E-Commerce Innovation Series
  • Malaysia
  • Philippines
Advertising Technology Asia Series
  • Philippines
  • Singapore
Awards
  • Empowered Women Awards
  • Marketing Technology Awards
  • NEXT Awards
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore & APAC

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.
© 2025 MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin