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Category: Southeast Asia

AQUA teams up with Moving Walls to launch DOOH campaign
AQUA teams up with Moving Walls to launch DOOH campaign
Posted on September 30, 2022
by Teddy Cambosa
Launched in two phases across four weeks, AQUA using the tagline #AQUADULU, a hydration reminder campaign deployed a DOOH campaign.
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Bookingdotcom-YouGov
Digital travel agency Booking.com leads travel brand rankings in Singapore: report
Posted on September 30, 2022
by Kathleen Murata
The report also found that the fellow travel booking platforms Agoda, Expedia, and Klook were closely behind the top spot.
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Agency Leadership Decoded: M&C Saatchi Singapore’s Madina Kalyayeva on building genuine team interactions
Agency Leadership Decoded: M&C Saatchi Singapore’s Madina Kalyayeva on building strategic team interactions
Posted on September 30, 2022
by MARKETECH APAC
To spur stream of groundbreaking collaborations, strategic and insight-driven huddles are key, says M&C Saatchi's Madina Kalyayeva.
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Shopee PH’s latest brand ambassador draws flak from netizens
Shopee PH’s latest brand ambassador draws flak from netizens
Posted on September 30, 2022
by Teddy Cambosa
A Shopee representative said that Toni Gonzaga was chosen not for her ‘political views’ but rather her mass appeal.
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Video-Coalition-of-the-Philippines
Top PH industry players joined hands to launch stronger content protection, anti-piracy efforts
Posted on September 30, 2022
by Kathleen Murata
It aims to scale intellectual property protection that will protect original content and users, as well as promote the creative and media industries.
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CUE-Group-Singapore-Appointees-1
CUE Group adds two new key executive roles to its Singapore hub
Posted on September 29, 2022
by Kathleen Murata
The new key executive appointees of CUE Group for its Singapore hub include Zainudin Nordin and Daniel Posavac.
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Google-Career-Certificates
Google offers 39,000 scholarships to aid Filipinos with in-demand, job-ready skills
Posted on September 29, 2022
by Kathleen Murata
The four certificate options that Google provides are IT Support, UX Design, Data Analytics, and Project Management.
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Joanne-Theseira-Publicis-Groupe
Joanne Theseira elevated as new CEO of Publicis Communications SG, chief growth officer of Publicis Groupe SEA
Posted on September 28, 2022
by Kathleen Murata
She will take on executive responsibility for Leo Burnett, Publicis Worldwide, Saatchi & Saatchi, Prodigious, and MSL.
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Agency Leadership Decoded: Havas Media Group Singapore’s Jacqui Lim on cultivating meaningful work experiences
Agency Leadership Decoded: Havas Media Group Singapore’s Jacqui Lim on cultivating meaningful work experiences
Posted on September 27, 2022
by MARKETECH APAC
For our series, Agency Leadership Decoded, we spoke with Havas Media Group Singapore's CEO, Jacqui Lim.
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InMobi-SEA-mobile-ads-report
SEA advertisers doubling down on mobile gaming ads since pandemic: report
Posted on September 27, 2022
by Kathleen Murata
The report also indicates differences in success parameters between respondents at varying stages of adoption of gaming advertising.
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