Southeast Asia

Survey: 7 in 10 Singaporeans still want to travel in 2020

MARKETECH APAC | Jul 3, 2020

The YouTrip Travel Intent Survey 2020 was conducted to uncover the outlook on travel recovery and understand post-COVID-19 travel behaviour Singaporeans.

Lazada PH introduces new solutions to help brands and online sellers

MARKETECH APAC | Jul 1, 2020

The new feature optimizes the platform’s wide audience reach through digital marketing and media optimization.

Alphaus makes Malaysia its Global Development Centre

MARKETECH APAC | Jun 25, 2020

The Japanese cloud optimization company strengthen its foothold in SEA region.

Kantar releases top FMCG brands chosen by Indonesian consumers

MARKETECH APAC | Jun 22, 2020

Indomie is the number one chosen brand in Indonesia Urban. It is also the only Asian brand among the Global Top 10 brands.

Entropia and Etika use AR to keep Malaysians safe and entertained

MARKETECH APAC | Jun 19, 2020

Both these campaigns have been very well received and with more than 10 million Malaysian consumers reached, as on date and counting.

SwitzGo enters food and groceries delivery business in Malaysia

MARKETECH APAC | Jun 18, 2020

The startup company introduces NanoSeptic technology to ensure safety and cleanliness, the first in food and groceries delivery in Malaysia.

Edelman Malaysia is PRWeek’s Southeast Asia PR Consultancy for 2020

MARKETECH APAC | Jun 16, 2020

This win for Edelman Malaysia comes on the back of similar regional recognitions the agency has earned earlier this year with a global award at MAA GLOBES.

P&G and Shopee drive sales at the first-ever experiential online initiative

MARKETECH APAC | Jun 14, 2020

Show Me My Home is a key initiative under the recently signed Joint Business Plan between P&G and Shopee.

Zilingo Philippines launches “Design for Good” to support healthcare workers

MARKETECH APAC | Jun 13, 2020

The entire campaign proceeds will be donated to aid the needy amidst the prolonged community COVID-19 quarantine in the Philippines.

SHAREit reveals its success on app engagement functionalities

MARKETECH APAC | May 16, 2020

The rise of SHAREit as a digital marketing platform can be attributed to its diverse user base with over 1.8 billion users.