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Category: Southeast Asia

Catcha Digital acquires 70% stake in Tastefully Malaysia
Catcha Digital acquires 70% stake in Tastefully Malaysia
Posted on December 20, 2024
by Teddy Cambosa
The acquisition will provide significant cross-selling opportunities between Catcha’s existing advertising client base and Tastefully’s clientele. 
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Senoko Energy, ABrandADay offers plushies in lockers through activation with Pick Network, Target Media
Senoko Energy, ABrandADay offers plushies in lockers through activation with Pick Network, Target Media
Posted on December 20, 2024
by Aliza Carmona
Energy provider Senoko Energy, in collaboration with creative consultancy ABrandADay, is giving away its pineapple plushies to eligible homeowners in a locker activation launch. 
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BHN-Roblux-digital-card-indonesia
Blackhawk Network partners with Roblox to introduce digital gift cards in Indonesia
Posted on December 20, 2024
by Aliza Carmona
Roblox digital gift cards are now accessible on popular gaming platforms such as Tokopedia, Lapakgaming, Bukalapak, PaysGift, Codashop, Blibli, GOC, and UniPin, available in denominations of 100,000 rupiah, 200,000 rupiah, or 500,000 rupiah.
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bantex-brand-refresh-indonesia-1
Bantex strengthens market position with product line expansion, brand refresh
Posted on December 20, 2024
by Aliza Carmona
To strengthen its position as a high-quality, mid-to-high-end stationery brand, Bantex has unveiled a comprehensive brand refresh alongside a significant expansion of its product line in Indonesia.
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SB Finance, Lalamove Automotive to empower delivery drivers with financial solutions
SB Finance, Lalamove Automotive to empower delivery drivers with financial solutions
Posted on December 19, 2024
by Aliza Carmona
SB Finance Inc., a Security Bank affiliate, has teamed up with delivery app Lalamove Automotive to empower Lalamove drivers with financial solutions.
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IG makes winning investment in AI and future-proof identity solutions for efficiency and performance
IG makes winning investment in AI and future-proof identity solutions for efficiency and performance
Posted on December 19, 2024
by MARKETECH APAC
This case study delves into IG’s challenges and its strategies to solve them with its partnership with Yahoo as it leveraged technology and identity solutions to reach niche users
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More Malaysians experimenting with non-cash payments as online purchases increases
More Malaysians experimenting with non-cash payments as online purchases increases
Posted on December 19, 2024
by Teddy Cambosa
Ipsos has recently launched new data reflecting on the e-commerce landscape as well as the non-cash payment economy in Malaysia, highlighting how locals are becoming more adept at using non-cash services to make purchases for their online shopping.
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Cheelip Ong named as Lion & Lion’s new group CEO as Fredrik Gumpel steps down
Cheelip Ong named as Lion & Lion’s new group CEO as Fredrik Gumpel steps down
Posted on December 19, 2024
by Teddy Cambosa
Cheelip will assume said role by early 2025. Moreover, this decision has been carefully planned throughout the year, allowing ample time for a seamless leadership transition.
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Spotify, Happiness Saigon display hairstyle portraits of Vietnam’s top artists for fans to cop at salons
Spotify, Happiness Saigon display hairstyle portraits of Vietnam’s top artists for fans to cop at salons
Posted on December 18, 2024
by Aliza Carmona
Spotify has released portraits of Vietnam’s top artists at hair salons, allowing fans to adopt their styles. The initiative was launched in collaboration with creative agency Happiness Saigon.
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OCBC sets up dedicated teams to support SMEs aiming to catch opportunities at JS-SEZ
OCBC sets up dedicated teams to support SMEs aiming to catch opportunities at JS-SEZ
Posted on December 18, 2024
by Teddy Cambosa
To kickstart this initiative, two specialized teams of 25 seasoned bankers—each with an average of over a decade of experience supporting SMEs across the region—will spearhead efforts to assist businesses.
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