Category: Marketing
Communications technology group Singtel has launched its latest Chinese New Year festive campaign titled ‘A Date With Spring’ which showcases the power of technology to empower learning and pursuit of passions across generations.
According to WPP, this union of agencies will enable Burson to best serve clients in a complex and volatile environment in which strategic stakeholder communications has never been more critical.
Through the partnership, SQREEM will deliver consumer intelligence solutions for the rugby union club, allowing for a more in-depth understanding of the club's supporters' preferences, behaviours, and needs.
As such, Moonfolks will be led by its co-founders, with Anish Daryani as president director and CEO, Dami Sidharta as chief creative officer, and Elki Hendra as chief strategy & digital officer.
Built by Initiative’s cultural analytics department, Marketing Multi crowdsources predictions from industry experts across the world and combines it with generative AI to provide the most eclectic multi-market with odds updating live every day.
Boody, an Australian company dedicated to creating comfortable and sustainable clothing and underwear, has partnered with the Women's National Basketball League (WNBL) to launch its latest campaign that calls for access to period products for all.
The videos are accompanied by an in-park treasure hunt which asks BIG4 guests to find all 10 Top Tips hung on plaques around branded BIG4 parks this summer. Those guests who find all 10 go in the running to win a bunch of BIG4 prizes.
With the acquisition of Sparro, Brainlabs expands its APAC footprint and continues on its goal to become the world’s largest independent media agency.
The new agency model combines LOTUS’ expertise in representing destination, placemaking, and lifestyle brands since 2007 with W's comprehensive services across all forms of earned media.
The Interactive Advertising Bureau New Zealand (IAB New Zealand) has appointed Angelina Farry as the organisation’s new chief executive officer.
