Category: Marketing
Hong Kong – Klook has launched its latest summer campaign in Hong Kong, introducing a recruitment-inspired concept that encourages travellers to embrace their travel interests through eight themed “Summer OUTernship” roles. Created by the creative agency Narrow Door, the campaign moves away...
Sydney, Australia — Burson has appointed Gemma Hudson as Chief Executive Officer (CEO) of its Australia and New Zealand business, strengthening its regional leadership as the global communications agency looks to accelerate growth and expand its integrated communications offering across the market. Effective...
![[Campaign] Sunsilk x BABYMONSTER](https://marketech-apac.com/wp-content/uploads/2026/07/Campaign-Sunsilk-x-BABYMONSTER.webp)
Singapore – Unilever’s Sunsilk has teamed up once again with K-pop girl group BABYMONSTER for a new global campaign that shifts the focus from polished performances to the resilience and confidence behind life as an idol. Developed by frank. Singapore, Omnicom’s dedicated Unilever team, the...
![[Appointment] BBC Studios x Erin Williams](https://marketech-apac.com/wp-content/uploads/2026/07/Appointment-BBC-Studios-x-Erin-Williams.webp)
Singapore – BBC Studios has appointed Erin Williams as Senior Vice President of Advertising Sales and StoryWorks for Asia Pacific as it strengthens its commercial leadership across the region. Based in Singapore, Williams will oversee BBC Studios’ advertising sales strategy across Asia Pacific,...
![[Brand Refresh] Surname](https://marketech-apac.com/wp-content/uploads/2026/07/Brand-Refresh-Surname.webp)
Singapore – Global payment and treasury management platform Sunrate has introduced a global brand refresh as it seeks to reinforce its positioning in cross-border payments and reflect its long-term strategy for the digital economy. The refreshed brand goes beyond a visual update, aligning with the company’s...
![[Agency Appointment] Sharpie x The Social Cliq](https://marketech-apac.com/wp-content/uploads/2026/07/Agency-Appointment-Sharpie-x-The-Social-Cliq.webp)
Melbourne, Australia – Sharpie has appointed The Social CliQ to launch and manage its first dedicated Instagram channel for Australia and New Zealand as the marker brand steps up efforts to strengthen its local social media presence. The new Instagram account, @sharpie_anz, will serve as a platform for...
Indonesia — ROVERS Creative has appointed Yohana Setiawati (Joe) as Business Director, strengthening its leadership team as the agency continues its rapid expansion and reinforces its ambition to become a strategic creative partner for brands across Indonesia. Setiawati’s appointment forms part of ROVERS...
![[Departure] Emily Yri](https://marketech-apac.com/wp-content/uploads/2026/07/Departure-Emily-Yri.webp)
Singapore – After helping steer PubMatic’s marketing organisation through a period of rapid expansion, Emily Yri has left the adtech company after nearly seven years. Yri, who most recently served as Vice President of International Marketing, announced her departure in a LinkedIn post, saying she...
![[Launch] Changi Satellite Gate](https://marketech-apac.com/wp-content/uploads/2026/07/Launch-Changi-Satellite-Gate.webp)
Singapore – Changi Airport Group (CAG) has completed construction of Changi Airport’s first satellite gate, a standalone remote boarding and disembarkation facility designed to improve operations and enhance the passenger experience for flights assigned to remote aircraft parking stands. Operational...
Thailand – Krungsri Auto has launched a new campaign for Car4Cash Prompt Chai that explores the emotional realities behind financial preparedness, as it seeks to reposition auto refinancing as a proactive tool for managing life’s financial uncertainties. Developed by dentsu One Bangkok, the campaign,...
