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Marketing

Electricity giant Tenaga Nasional awards integrated communications business to Entropia

Shaina Teope | Sep 15, 2020-3

Tech-driven consulting agency Entropia bags Tenaga Nasional account, creates the company’s campaign for Malaysia day as its first project

LG SIGNATURE taps global style icon Olivia Palermo for digital campaign

Shaina Teope | Sep 15, 2020-3

As LG SIGNATURE targets to reach millennials, the brand gets style icon Olivia Palermo onboard who’s built a substantive following among the youth.

Dentsu Aegis Network names new head of business growth, solutions for APAC

Shaina Teope | Sep 14, 2020-3

Dominic Powers was former CEO of Singapore-based ad tech company CtrlShift.

#MARKETECHMondays: Norman Agatep, President and Managing Director of Grupo Agatep in the Philippines

Shaina Teope | Sep 14, 2020-3

The calling to marketing communications has always been in his roots having a PR figure as a father, but through the years, he's become every bit a man of his own, now the chief of agency Grupo Agatep, and president to the Public Relations Society of the Philippines.

For marketers: 7 reasons why you should leverage social marketing tools

MARKETECH APAC | Sep 11, 2020-3

In today's rich digital environment, it is a sin as a marketer not to exploit analytical tools that are already freely available, to power up one's brand.

DHL eCommerce Solutions expands Sydney headquarters to meet growing shipping demands

Shaina Teope | Sep 10, 2020-3

From Rosebery HQ, the eCommerce logistics company moves to a bigger Matraville location in Sydney to keep up with growing shipping demands amid the pandemic.

AIA Singapore releases complimentary insurance that lets you nominate essential workers as beneficiary via social media

Shaina Teope | Sep 10, 2020-3

AIA Singapore pays tribute to workers, announces free insurance where nomination will run through social media.

OMD Singapore goes to home-grown managing director Chloe Neo for COO appointment

Shaina Teope | Sep 8, 2020-3

Omnicom Media Group-owned media agency OMD Singapore trusts its roots, promotes its own MD as newest COO.

Malaysia Digital Association unveils the marketing execs to lead org anew

Shaina Teope | Sep 8, 2020-3

Malaysia's digital advertising organization has revealed its newly-appointed chairmen.

International video ad platform Unruly appoints new CEO for ANZ

Shaina Teope | Sep 4, 2020-3

David Haddad had previously come from a similar CEO position for media agency IPG Mediabrands. With his new role at Unruly, he is expected to drive the video ad platform's cross-channel screens.