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Category: East Asia

7-Eleven-Noah-app-campaign
7-Eleven Hong Kong’s bold new campaign with Noah tells you not to download their app
Posted on November 27, 2024
by Aliza Carmona
7-Eleven has teamed up with creative agency Noah to unveil a bold activation: a series of eye-catching graffiti-style artworks delivering a reverse message—“Don’t Download the App.”
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Hong Kong brands unapologetically redefine country’s identity as ‘never normal’ in new platform
Hong Kong brands unapologetically redefine country’s identity as ‘never normal’ in new platform
Posted on November 26, 2024
by Aliza Carmona
Brands and influencers from Hong Kong are redefining the country’s identity in the new ‘Hong Kong Never Normal’ campaign.
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jacqueline-wu-mccann-worldgroup-china
Jacqueline Wu take on dual role following return to McCann Worldgroup China
Posted on November 26, 2024
by Aliza Carmona
McCann Worldgroup China has announced that Jacqueline Wu will rejoin the agency in a dual role as president of operations for McCann Worldgroup China and CEO of Craft China, its production studio, effective immediately.
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Joao-Braga-Publicis-Groupe-HK
Publicis Groupe Hong Kong welcomes João Braga as new global executive creative director
Posted on November 25, 2024
by Aliza Carmona
Publicis Groupe Hong Kong has bolstered its creative leadership by appointing João Braga as its global executive creative director, bringing his extensive global expertise and award-winning track record to the team.
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Citybus-HK-City-Sightseeing-campaign
Citybus launches new ‘HK City Sightseeing’ brand to enhance tourist experiences in Hong Kong
Posted on November 22, 2024
by Aliza Carmona
Citybus has launched ‘HK City Sightseeing,’ a new tourism brand designed to support the Hong Kong Government’s strategy to boost the tourism sector and drive economic growth.
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endowus-hong-kong-campaign
Endowus launches first major Hong Kong campaign showcasing conflict-free wealth management
Posted on November 18, 2024
by Aliza Carmona
Endowus has launched its inaugural advertising campaign in Hong Kong, highlighting its commitment to conflict-free wealth management solutions.
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ice-cream-cookie-_-co-hong-kong
Singapore’s The Ice Cream & Cookie Co. opens first flagship store in Hong Kong, eyes Greater Bay Area expansion
Posted on November 13, 2024
by Aliza Carmona
Singapore's premium ice cream brand, The Ice Cream & Cookie Co. (ICC), has unveiled its first international flagship store in Hong Kong, marking a significant step in its expansion across the Greater Bay Area and North Asia.
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cathay-hsbc-hong-kong-sevens
Cathay's new campaign reminds rugby fans that 'nothing beats being there' at Hong Kong Sevens
Posted on November 13, 2024
by Aliza Carmona
Cathay has unveiled its latest campaign for the Cathay/HSBC Hong Kong Sevens, capturing the inevitable FOMO that awaits anyone missing out on next year's highly anticipated event.
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Lanson-Place-Causeway-Bay-Map
Lanson Place unveils bespoke Causeway Bay guide to explore iconic local landmarks, hidden spots
Posted on November 7, 2024
by Aliza Carmona
Lanson Place Causeway Bay has introduced a bespoke neighbourhood map, offering guests the opportunity to explore the hidden gems and vibrant culture of the dynamic Causeway Bay community through a self-guided walking tour, just steps from the luxury hotel.
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1880-SOCIAL-Anak-lanch-brand
1880 SOCIAL launches in HK with dynamic work-play concept, new brand identity by Anak
Posted on November 6, 2024
by Aliza Carmona
Brand practice Anak has unveiled the launch and new brand identity of social club 1880’s latest venture, 1880 SOCIAL, a dynamic lifestyle destination situated at Two Taikoo Place in Hong Kong.
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