Platforms
SUBPLACE offers RM1 subscription deal for limited period
The promo aims to familiarize consumers with the subscription model.
February 2, 2021
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MARKETECH APAC
Marketing
OMD India brings back to life 1940s broadsheet in tandem with SET’s new period series
To create a 1940s feel among audiences, OMD breathed life into antiquated broadsheets.
January 28, 2021
Technology
MDEC appoints former Microsoft head of comms to head of its newsroom
The appointment comes as MDEC restructures its organization.
January 28, 2021
Marketing
LOOK: This MY marketing agency pulls own creativity to deliver 300 personalized ‘cards’ to partners
Kingdom Digital put a different meaning to relationship building, going out of its way to publish over 300 digital thank you cards.
January 27, 2021
Marketing
Boost your Chinese New Year sales with irresistible shoppable content
With shoppable content, brands gain leverage via its direct path to purchase.
January 26, 2021
Marketing
Shopee to bolster support for brands with two new major programs
One of the programs challenges brands to hit a gross merchandise value in exchange for exclusive benefits.
January 26, 2021
Marketing
MediaDonuts appoints Luc Mandret as country head for Vietnam
He is former general manager of MSL, the PR and digital agency of Publicis Group in Vietnam.
January 26, 2021
Platforms
Here are the top YouTube ads of 2020 in the Philippines
Which Filipino brands and ads came on top on YouTube in 2020?
January 22, 2021
Marketing
BBDO Guerrero to lead ‘new normal’ campaigns for PH tourism agency
The campaigns aim to lift local tourism in the country.
January 21, 2021
Marketing
Watsons, Grab come together for SEA-wide tie-up
For a start, Grab will be the retailer’s express delivery partner for orders made through its website and mobile app.
January 21, 2021