Marketing
E-commerce enabler Shopmatic, CX agency VMLY&R launches co-branded commerce platform
The new co-branded commerce platform is a one-click, channel-neutral commerce solution for WPP’s client partners.
October 14, 2021
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Jean Cabico
Marketing
Aussie telco Belong unveils new radio ad – ‘A Love Song to the Internet’
The new radio ad, ‘A Love Song to the Internet’, aims at celebrate the joyful and unexpected wormholes the internet leads its users down.
October 14, 2021
Marketing
Influencer agency Gushcloud ties up with Lazada PH to launch Korean wave-oriented LazLive series
Reel K-Hauls seeks to ride on the Korean wave, showcasing popular Korean brand products and the beauty of Seoul, South Korea.
October 14, 2021
Marketing
Ex-Havas Tim Rasbash, Adhesive PR’s Mike Maurice launch new influencer agency Yellow
Influencer agency Yellow aims to combat the increased lack of trust within the social influencer industry.
October 13, 2021
Technology
InMobi acquires insights platform Appsumer, bolsters performance marketing solutions for brands
The acquisition aims to bring unified intelligence to mobile marketing and deeper understanding of marketing effectiveness.
October 13, 2021
Marketing
Fintech ePayLater names Madison as new creative, media partner
ePayLater focuses on small business owners and trader segments, as well as FMCG retailers, helping them to expand their businesses.
October 13, 2021
Marketing
AU energy firm Momentum Energy appoints Havas Media to expanded role
In addition to conversion rate optimization (CRO) and media, the remit will now include data solutions and analytics.
October 13, 2021
Marketing
AU comms agency Bastion Collective now Bastion, unveils new world agency model
Bastion’s rebranding will see a newly created world agency model, which caters to agencies that still cling to an antiquated model.
October 13, 2021
Marketing
Breville partners with GHO Sydney to launch digital portal for coffee lovers
Breville makes a range of innovative appliances, such as coffee machines, like the Barista Express and the Oracle Touch.
October 12, 2021
Marketing
Madison BMB appointed as creative agency of men’s grooming brand Gatsby
Through the partnership, Gatsby will now be reinforcing its presence in India through its constantly evolving product range.
October 12, 2021