

WE Red Bridge appointed as comms agency of record of Cytel in China
WE Red Bridge will be supporting Cytel’s launch in China, and handling stakeholder engagement and media relations activities.
WE Red Bridge will be supporting Cytel’s launch in China, and handling stakeholder engagement and media relations activities.
The launch of virtual influencer Gu Yu by Balabala, alongside Ogilvy Shanghai, is part of its brand rejuvenation journey.
The ANA’s partnership with WARC and LIONS seeks to launch a project that addresses both the culture of effectiveness within organisations.
The new capital will be used to invest in strategic business expansion, talent acquisition, and technology development.
Society Pass’ newly launched beta version of its universal, open-loop loyalty application allows users to earn and redeem loyalty points, Society Points.
The new survey by Sitecore found that 80% of consumers in Singapore and Hong Kong want brands to connect with them personally.
It aims to be an alternative for SMEs in managing their risks and accessing the right SME insurance packages plus payment plan options.
The brand proposition reflects the brand’s belief that e-commerce can inspire meaningful connections with consumers via their purchases.
In his new role, Benjamin Abbatiello will be responsible for driving Hivestack’s global publisher solutions division.
The SEA ranking list was topped by Shopee’s parent company Sea from Singapore, with US$16.06b in 2021 sales.